LifeDirect is an insurance comparison and broking service at level 1, 10 Hutt Road, Petone, in Lower Hutt. Its website says it is one of New Zealand's leading life and health insurance comparison sites, which compares quotes from NZ's main insurers through a free online tool. Clients can apply online, and the website says the service does not add to the cost of a policy. Its Wellington-based team handles the paperwork after an application, and MyLifeDirect is used for ongoing service and online claims. Cover types listed include life, trauma, health, income protection, mortgage, house and contents, car and pet insurance, along with a KiwiSaver scheme and mortgages. The website also notes the company's sponsorship of the BLACKCAPS and the WHITE FERNS.
Customers are mixed. One client who was made redundant says their claims were declined by the insurer, which was a partner of LifeDirect, and that they had to wait a set period before cover applied. Another, who joined the team after LifeDirect bought their business, says the staff are attentive and offer quality cover options. A third praises an adviser for respect and tenacity, and says the service was attentive, responsive and easy to deal with. Reviewers mention the staff and responsiveness most often.