Benji's Holistic Fitness is a personal training service run by a NASM certified trainer, based at 1 Ferry Parade on Herald Island in Waitakere City, Auckland. Sessions can be held at home, in a park, at the office, online, or at select gyms, and the trainer can bring equipment along if you do not have your own. The approach draws on biomechanics and corrective exercise, with programmes built around structural strength, joint longevity and progressive overload, so that the work done in a session carries over into everyday life. Nutritional guidance, information on supplements and recipes are also offered, and goals are set as SMART goals. Spaces are limited.
The trainer's background shapes the business. They spent seven years doing security work in corrections and later worked as a behavioural health professional, and they say those years taught them that fitness is about mental health as much as appearance. Their view is that fitness is 20 per cent mechanics and 80 per cent mindset, so the sessions focus on breaking habits that get in the way and replacing them with routines that last. New clients start with a short online form on the website, after which a plan is designed around their goals and fitness level.