FairPrice Supermarket

About FairPrice Supermarket

FairPrice Supermarket at 498 Jurong West Street 41 is a neighbourhood grocery anchor in Jurong West, Singapore. Part of the homegrown FairPrice Group, FairPrice is one of the country's most familiar supermarket names, known for keeping everyday essentials affordable and reliably in stock. This branch serves residents on the classic rounds: a quick top-up on the way home, the weekly family shop, and everything in between.

Inside, the range covers a full shopping list — pantry staples like fragrant jasmine and Thai hom mali rice, fresh fruit from blueberries to seedless watermelon, chilled Meiji fresh milk and yogurt pouches, frozen halal chicken and smoked salmon, packet drinks and juices, plus household cleaning and personal care from FairPrice tissue to Darlie toothpaste. Halal-certified options are flagged across many categories, alongside no-sugar and high-protein choices.

Value runs through everything: weekly promotions, online flash deals, a price freeze campaign, and the FairPrice house brand of own-label essentials. The FairPrice Group app and fairprice.com.sg extend the store digitally, with delivery (fees may apply), shopping lists, vouchers, recipes and money-saving tips — so the neighbourhood shop travels with you beyond its doors.

FairPrice Supermarket at 498 Jurong West Street 41: Everyday Groceries and Honest Value in Jurong West

On Jurong West Street 41, FairPrice Supermarket is the kind of store the neighbourhood plans its week around. Part of Singapore's homegrown FairPrice Group, FairPrice has long been one of the country's most familiar supermarket names, and this Jurong West branch carries that familiar role: a full-line supermarket where residents top up on fresh fruit, restock the rice jar and pick up everything from dishwashing liquid to toothpaste in a single trip.

The shelves cover the full sweep of a family shopping list. Pantry staples lead the way, with fragrant jasmine rice from Golden Peony and premium new-crop SongHe Thai Hom Mali rice in 5kg bags. The chiller and freezer hold Meiji fresh milk, blueberry Greek-style yogurt pouches, boneless halal chicken legs and ready-to-eat smoked salmon. Fresh produce runs from chilled punnets of blueberries to seedless watermelons, while the drinks shelf pours everything from Yeo's longan red date packet drinks to no-sugar-added Marigold powerberry juice. Household and personal care round things out, from FairPrice's own 3-ply facial tissue to Mama Lemon dishwashing liquid, Top detergent and Darlie toothpaste multipacks.

Value is the house style

FairPrice's reputation was built on keeping everyday prices in check, and the tools for that are built into how you shop. A long-running price freeze campaign holds the line on key items, weekly promotions refresh the specials, and the FairPrice Group app adds daily vouchers and personalised savings. Online-exclusive flash deals rotate through popular items — a bag of jasmine rice one day, a carton of packet drinks the next. The house brand does quiet work too: own-label essentials like facial tissue deliver the basics at friendly prices, and the chain's money-saving tips pages share the rest of the playbook. Members can layer on Digital Club, Link Rewards and, for wine lovers, the Just Wine Club.

Shop in-store or online

The physical store suits the classic rhythms of grocery life — the quick top-up on the way home, the bigger weekly shop, the school-holiday restock. When the list runs long or the load gets heavy, the same range is a few clicks away at fairprice.com.sg and in the app, where orders can be delivered to the door (fees may apply) and shopping lists keep the week organised. E-gift vouchers make easy gifts, and a Shop for Business service covers bulk and workplace needs. Beyond the trolley, the FairPrice site doubles as a kitchen companion, with a recipes library, "Tips for You" guides, an events calendar and a store locator to confirm branch hours.

What to reach for first

If it is your first visit, start where the regulars do. Rice buyers trust SongHe's Thai Hom Mali for fragrant, fluffy grains; blueberry fans snap up the chilled 125g punnets; families lean on 2-litre cartons of Meiji fresh milk. Halal-certified options are flagged clearly across rice, drinks, dairy, meat and snacks, and no-sugar and high-protein picks make it easy to shop to a diet. Weekly promotional tags and app vouchers should be your last stop before checkout — they are often the difference between a good price and a great one.

For Jurong West residents, the appeal is simple: one address, one predictable trip, and the essentials consistently on the shelf. It is grocery shopping without drama — which, for most of us, is exactly the point.

Signature items

• SongHe Thai Hom Mali Rice
• Fresh Blueberries
• FairPrice House Brand
• Meiji Fresh Milk
• Online Flash Deals
• Halal-Certified Selection

Menu

Beverages

• Yeo's Packet Drink - Longan Red Date — Sweet longan and red date drink; sold by the 24 x 250ml carton, halal.
• Marigold Peel Fresh Juice - Powerberries (No Sugar) — No-sugar-added powerberry juice blend in a 946ml bottle.

Fresh Produce

• Fresh Blueberries — Chilled 125g punnets of plump blueberries, a popular snack buy.
• Malaysia Red Seedless Watermelon — Sweet red seedless watermelon, sold whole per pack.

Personal Care

• Darlie Double Action Toothpaste - Fresh & Clean — Everyday toothpaste in multipacks, with occasional gift-set bundles.
• Darlie All Shiny White Whitening Toothpaste - Charcoal Clean — Charcoal-clean whitening toothpaste in a 3 x 140g multipack.
• Darlie Double Action Toothpaste - Enamel Protect — Enamel-protect formula, often bundled with a Quby jar gift.

Rice & Pantry

• Golden Peony Jasmine Fragrant Rice — Fragrant jasmine rice in 5kg bags — a recurring flash-deal favourite.
• SongHe AAA Thai Hom Mali Rice — Premium new-crop Thai jasmine rice, halal-certified, in a 5kg pack.
• Harvest Fields Hazelnut Spread — Chocolate-hazelnut spread for toast and bakes; halal-certified, 350g.

Meat & Seafood

• Seara Frozen Chicken - Legs (Boneless) — Boneless chicken legs in a 2kg frozen pack; halal-certified.
• Mermaid Premium Frozen Smoked Salmon — Ready-to-eat smoked salmon in a 100g frozen pack; halal-certified.

Dairy & Chilled

• Meiji Fresh Milk - Regular — Fresh milk in a 2-litre carton; a family fridge staple, halal-certified.
• Meiji Low Fat High Protein Milk - Chocolate — Chocolate low-fat, high-protein milk in a 350ml pack; halal-certified.
• Farmers Union Greek Style High Protein Yogurt Pouch - Blueberry — Blueberry Greek-style yogurt in a handy 150g pouch; halal-certified.

Household & Cleaning

• FairPrice Facial Tissue 3ply Soft Pack — House-brand 3-ply facial tissue, 4 x 130-sheet soft packs.
• Mama Lemon Dishwashing Liquid Refill - Natural Lemon — Natural lemon dishwashing liquid refill, 3 x 600ml.
• Top Liquid Detergent Refill - Low Suds Colour Protect — Low-suds, colour-protect laundry detergent refill, 1.7kg.

Frequently asked questions

Where is this FairPrice branch, and how do I confirm its opening hours?

It is at 498 Jurong West Street 41, #01-434/436/438, Jurong West, Singapore. Branch hours are not listed here — check the Store Locator on fairprice.com.sg for current opening times.

Can I shop online and get delivery from FairPrice?

Yes. fairprice.com.sg and the FairPrice app let you order groceries for delivery; fees may apply, and online-exclusive flash deals appear regularly.

Does FairPrice run promotions I should know about?

Weekly promotions refresh regularly, the app offers daily vouchers and personalised savings, and campaigns such as price freezes keep key items affordable.

Are halal products available?

Yes — many items across rice, packet drinks, dairy, chicken, smoked salmon, spreads and snacks are halal-certified, as flagged on the product listings.

Is there a FairPrice house brand?

Yes. FairPrice's own-label range covers everyday essentials such as 3-ply facial tissue, offering dependable basics at friendly prices.

What loyalty programmes can I join?

Shoppers can sign up for the Digital Club, earn with Link Rewards and join the Just Wine Club; the FairPrice Group app stores your vouchers and savings.

Do they cater to bigger orders or gifting?

A Shop for Business service handles bulk and workplace needs, and e-gift vouchers can be sent online for gifting.

Tips

• {"body":"Check the weekly promotions before you shop — and if you order online, watch the rotating flash deals for extras like rice and packet drinks.","title":"Time your trip around promos"}
• {"body":"The FairPrice Group app offers daily voucher draws and personalised savings you can stack with in-store promotions.","title":"Use the app for vouchers"}
• {"body":"FairPrice's own-label range, like its 3-ply facial tissue, keeps everyday basics affordable — the site's money-saving tips pages have more ideas.","title":"Go house brand for value"}
• {"body":"Heavy staples such as 5kg rice bags are easier delivered; order via fairprice.com.sg, noting fees may apply.","title":"Buy bulky items online"}
• {"body":"Use the online shopping list feature to plan the week's meals and top-ups so you shop with purpose.","title":"Build a shopping list first"}

Good to know

• {"family":"Full-line supermarket covering family staples, from rice and milk to household cleaning.","dietary":"Many halal-certified groceries, plus no-sugar-added juices and low-fat, high-protein dairy options.","payments":"Secure payment methods are highlighted for online orders via fairprice.com.sg and the app."}