Affiliated Insurance Brokers is a New Zealand insurance brokerage that has been supporting clients through good times and bad for over 20 years. The business operates as a balanced team of qualified advisers across five regions — Wellington, Southern Lakes, Waikato, Auckland, and Bay of Plenty — and is part of the Steadfast Group.
The philosophy behind the business is summed up as "Real advice, relentless support": acting in the best interest of clients, working hard to understand individual business or personal circumstances, and delivering qualified, unconflicted advice. The team places emphasis on collaboration, actively supporting and mentoring each other to present clients with the best result, rather than operating as siloed individual advisers.
Affiliated offers two core service areas — Business Insurance and Personal Insurance — along with dedicated support for clients navigating the claims process through their Making a Claim service. With physical offices in Johnsonville (Wellington), Rukuhia (Hamilton), Rosedale (Auckland), and Papamoa Beach (Tauranga), the brokerage aims to combine local, personal relationships with the backing of a larger insurance group.
Choosing an insurance broker often comes down to trust — do they actually understand your situation, and will they be there when something goes wrong? Affiliated Insurance Brokers has built its business around answering yes to both, with over 20 years spent supporting New Zealand clients through good times and bad.
The brokerage's guiding principle is simple: always act in the best interest of clients. Affiliated describes itself as a balanced team of qualified advisers who actively encourage collaboration, understanding the benefit it brings to the advice they give. Rather than advisers working in isolation, the team supports and mentors each other, working together to present the best result for each client.
This shows up in three stated commitments. "Real Advice" is grounded in trust, experience, and knowledge — the team works to understand a client's needs before delivering qualified, unconflicted advice. "Relentless Support" means being honest, determined, and committing to deliver on clear expectations. And "Real People" reflects a focus on making the experience personal, recognising how much it matters to deliver a positive experience when clients need help most.
Affiliated's services split into two core areas: Business Insurance and Personal Insurance. On the business side, the team works with companies to understand their risk and put appropriate cover in place. On the personal side, the same principle applies — understanding individual circumstances before recommending cover.
Beyond arranging insurance, Affiliated also supports clients through the claims process itself via a dedicated Making a Claim service — recognising that the real test of an insurance relationship often comes after something has already gone wrong, not before.
Affiliated Insurance Brokers is part of the Steadfast Group, a broader insurance broker network. That affiliation gives the team access to group-level resources and relationships while still operating with a local, personal approach in each region they serve.
Rather than being based in a single city, Affiliated operates across five regions: Wellington and Southern Lakes, Waikato, Auckland, and Bay of Plenty. The Wellington and Southern Lakes office is based at 32 Woodland Road in Johnsonville, Wellington. The Waikato team operates out of Rukuhia, near Hamilton. The Auckland office is located in Rosedale, and the Bay of Plenty team is based in Papamoa Beach, Tauranga.
Each regional office has its own direct phone number and email address, meaning clients can deal with a local team who understands their part of the country, while still being part of a nationally connected brokerage.
Clients can reach Affiliated through their nearest regional office by phone or email, or via the enquiry form on the Contact Us page of their website. The site also provides access to the brokerage's Disclosure statement, Privacy Policy, and Complaints & Dispute Resolution process, along with region-specific Terms of Business documents for Wellington, Southern Lakes, Waikato, Auckland, and Bay of Plenty — giving prospective clients a clear picture of how the brokerage operates before they engage.
For businesses and individuals across the lower North Island, Waikato, Auckland, and the Bay of Plenty looking for an insurance broker that combines local relationships with group-level backing, Affiliated positions itself as a team built to give clients the confidence to thrive.