The Beauty Den

About The Beauty Den

The Beauty Den is a custom-built home salon in the heart of Mount Maunganui, offering the comfort and informal atmosphere of a home salon with the privacy and tranquil feel of a spa. Recently renovated, the space is designed to be calm, warm and inviting, giving clients somewhere to truly relax.

The salon is owned and operated by Trish Dobbs, who graduated top of her class in 2004 with a National Certificate in Beauty Therapy and Electrology Level 4, and went on to work in and manage award-winning salons in the Tauranga area before starting The Beauty Den in 2017. Trish wanted a space where clients could feel comfortable without coming directly into her home, while still enjoying the one-on-one care of a small, home-based salon.

As an independently owned salon, The Beauty Den offers everything from waxing and eye enhancements through to traditional facials, advanced skin treatments, skincare, treatment packages and gift vouchers. Trish's particular specialties are skin health, facial treatments and electrology, using asap cosmeceutical skincare throughout her treatments and stocking a curated range of professional skincare products for clients to take home.

The Beauty Den: A Home Salon Retreat in Mount Maunganui

Tucked into the heart of Mount Maunganui, The Beauty Den offers something between a neighbourhood salon and a private spa — the word 'den' itself meaning a room or hideout where a person can go to relax. Custom-built and recently renovated, the salon combines the comfort and informal atmosphere of a home salon with the privacy and tranquil feel of a proper spa.

Built on Real Qualifications and Experience

Behind the salon is Trish Dobbs, who graduated top of her class in 2004 with a National Certificate in Beauty Therapy and Electrology Level 4. Before starting her own business, Trish worked in and managed award-winning salons across the Tauranga area, building a genuine depth of experience in skin health, facial treatments and electrology — three areas she now specialises in at The Beauty Den, which she opened in 2017 to have more flexibility around her young family.

That specialist focus shows up clearly in the treatment menu. Electrolysis is offered across a range of session lengths as a proven method of permanent hair removal, using both chemical and heat electrical currents. On the facial side, Trish uses asap cosmeceutical skincare throughout, starting many client journeys with a proper Skin Consultation — a skin analysis paired with a personalised treatment plan — before moving into facials ranging from the Asap Introduction Facial through to the fully immersive Asap Ultimate Facial.

Skin Workouts and Everyday Treatments

For clients wanting more targeted results, The Beauty Den's Skin Workouts range brings a genuinely active approach to facials, with names to match: Gym for Skin offers an express, active facial using a custom blend of peels and concentrated actives, while Gym and Spa for Skin combines that same active approach with deep relaxation massage. Gym and Light for Skin goes further again, pairing asap skincare with LED cell rejuvenation technology, and The Platinum Facial rounds out the range as a decadent, leave-on mask treatment that keeps delivering results for eight hours after leaving the salon.

Alongside these signature facials, The Beauty Den covers the full range of everyday beauty needs — eye treatments spanning lash tints, lifts and brow shaping in various combinations, and a comprehensive waxing menu covering everything from a simple lip wax through to full Brazilian and back waxing. The salon also stocks a curated range of asap retail skincare products, from cleansers and moisturisers through to targeted treatments like the Super B and Super C complexes, giving clients a way to continue their skin journey at home.

For anyone in Mount Maunganui after genuine expertise, a relaxing environment, and treatments backed by real qualifications, The Beauty Den offers exactly that — results and relaxation, delivered with real care.

Signature items

• The Platinum Facial
• Gym and Light for Skin
• Asap Ultimate Facial
• Electrolysis
• Skin Consultation

Menu

Face

• Skin Consultation — A consultation using asap skincare and years of experience to provide a skin analysis, product discussion and treatment plan.
• Asap Introduction Facial — An express intro to asap skincare, including double cleanse, exfoliation, soothing mask, scalp massage, moisturiser and SPF.
• Asap Ultimate Facial — A fully relaxing facial with deep cleanse, exfoliation, face/neck/shoulder/décolletage massage, corrective mask, arm and hand massage, serum, eye care, moisturiser and SPF.

Waxing

• 1/2 Leg Wax — Waxing for half the leg.
• 3/4 Leg Wax — Waxing for three-quarters of the leg.
• Full Leg Wax — Full leg waxing.
• 1/2 Arm Wax — Waxing for half the arm.
• Full Arm Wax — Full arm waxing.
• Underarm Wax — Underarm waxing.
• Bikini Wax — Bikini line waxing.
• Extended Bikini Wax — A more extensive bikini waxing option.
• Brazilian Wax — Full Brazilian waxing.
• Eyebrow Wax — Eyebrow waxing.
• Lip & Chin Wax — Combined lip and chin waxing.
• Nose Wax — Nose waxing.
• Chest Wax — Chest waxing.
• Back Wax — Back waxing.
• Patches — Small area waxing patches.

Electrolysis

• Electrolysis Minimum — Permanent hair removal using chemical and heat electrical currents, minimum session.
• Electrolysis 20 Minutes — A 20-minute electrolysis session.
• Electrolysis 30 Minutes — A 30-minute electrolysis session.
• Electrolysis 45 Minutes — A 45-minute electrolysis session.

Skin Workouts

• Asap Peel — Combats signs of ageing, increases hydration, brightens the skin and boosts the skin's immunity.
• Gym for Skin — An express bespoke facial including double cleanse, exfoliation, custom mask blending peels and concentrated actives, scalp massage, moisturiser and SPF.
• Gym and Spa for Skin — Combines an active skin workout with deep relaxation: double cleanse, exfoliation, custom mask, scalp massage, facial/neck/shoulder/décolletage massage, moisturiser and SPF.
• Gym and Light for Skin — Combines asap skincare with cell rejuvenation technology: double cleanse, exfoliation, custom mask, scalp massage, LED therapy, foot massage, moisturiser and SPF.
• The Platinum Facial — A leave-on mask treatment that keeps working for 8 hours after the salon visit, including double cleanse, exfoliation, LED therapy, foot massage, Platinum mask with lymphatic massage techniques, moisturiser, SPF and minerals.

Eye Treatments

• Eyelash Tint — Tinting to darken the lashes.
• Eyelash & Eyebrow Tint — Combined lash and brow tinting.
• Eyelash Lift, Tint, Brow Tint & Shape — A full eye treatment combining lash lift and tint with brow tint and shape.
• Eyebrow Tint — Tinting to define the brows.
• Eyelash Tint & Eyebrow Shape — Combined lash tint and brow shaping.
• Eyelash Lift & Tint — A lash lift combined with a tint.
• Eyebrow Shape — Precision brow shaping.
• Eyebrow Tint & Shape — Combined brow tint and shaping.
• Eyelash, Eyebrow Tint & Shape — A combined lash and brow tint and shape treatment.

Retail Skincare (Asap)

• asap Super B Complex — A concentrated vitamin B skincare treatment.
• asap Firming Eye Lift — An eye area firming treatment.
• asap Gentle Cleansing Gel — A gentle facial cleansing gel.
• asap Daily Exfoliating Facial Scrub — A daily use facial exfoliant.
• asap Moisturising Defense SPF50+ — A moisturiser with SPF50+ protection.
• asap Ultimate Hydration — A deeply hydrating skincare product.
• asap Hydrating Night Repair+ — A hydrating overnight repair treatment.
• asap Daily Facial Cleanser — An everyday facial cleanser.
• asap Advanced Hydrating Moisturiser — An advanced hydrating moisturiser.
• asap Super C Complex — A concentrated vitamin C skincare treatment.
• asap CC Correcting Cream SPF15 — A colour-correcting cream with SPF15.
• asap Pure Loose Mineral Foundation — A loose mineral foundation.

Frequently asked questions

What is Trish's background?

She graduated top of her class in 2004 with a National Certificate in Beauty Therapy and Electrology Level 4, and worked in award-winning Tauranga salons before starting The Beauty Den in 2017.

What skincare brand does the salon use?

asap cosmeceutical skincare is used throughout facial treatments and sold in the retail range.

Does the salon offer electrolysis?

Yes, electrolysis is offered in various session lengths as a proven method of permanent hair removal.

What is the Platinum Facial?

A decadent facial featuring a leave-on Platinum mask that continues working for 8 hours after the salon visit.

What's included in a skin consultation?

A skin analysis, discussion on the correct products for your skin, and a personalised treatment plan.

Does the salon offer waxing for all areas?

Yes, a comprehensive waxing menu covers everything from lip and chin through to full leg, Brazilian and back waxing.

Can I buy skincare products to use at home?

Yes, a range of asap retail products including cleansers, moisturisers and targeted treatments is available.

Tips

• {"body":"A skin analysis and personalised treatment plan helps guide which facial or treatment is right for you.","title":"Start with a skin consultation"}
• {"body":"The Gym, Gym and Spa, and Gym and Light facials each combine active ingredients with a different level of relaxation.","title":"Try a Skin Workout for targeted results"}
• {"body":"Its leave-on mask keeps delivering results for 8 hours after your appointment.","title":"Ask about the Platinum Facial for a special occasion"}
• {"body":"A curated retail range is available to continue your treatment results between visits.","title":"Stock up on asap products for home care"}