Rampage Fitness North on Swans Road in Bell Block is the North branch of Rampage Fitness, the locally owned Taranaki gym family that has been at the heart of the region since 2008. Across three New Plymouth locations — City, West and North — it's a gym run by locals for locals, where, as they put it, the faces passing you in the supermarket are the same ones greeting you at the door. The focus is on wellbeing that extends beyond physical activity, wrapped in a genuine community feel.
Members can train on their own schedule, with 24-hour access, 7 days a week, 365 days a year, and staff on site Monday to Friday from 9am to 6pm. The floor earns steady five-star praise for its clean environment, great machine selection and never having to wait for the dumbbells. Qualified personal trainers are available whether you're brand new to training or simply stale on the same routine, and Reformer Pilates inclusive memberships — with limited spots — are the latest addition to the offering.
True to the under-one-roof philosophy, the North branch also hosts The Salon (owner Ashleigh Murray, 18+ years in hairdressing), Sublime Beauty & Massage (owner Kim Nobbs, 24+ years in the industry) and TBI Health for physiotherapy, hand therapy and rehab. Memberships go further too, unlocking exclusive discounts with local and New Zealand partner businesses across nutrition, recovery, footwear and physiotherapy.
On Swans Road in Bell Block, Rampage Fitness North is the northern outpost of one of Taranaki's most established fitness names. Rampage Fitness has been at the heart of the region since 2008, and today its bull logo fronts three New Plymouth gyms — City on Gill Street, West in Westown, and North here in Bell Block. Each is locally owned and run by locals, and the gym sums it up plainly: these are the same faces you pass in the supermarket that greet you at the door.
That shapes everything else. Rampage describes its branches as places where wellbeing extends beyond physical activity — community hubs where the gym floor sits alongside hairdressing, massage, beauty therapy and physiotherapy, all under one roof.
The headline feature for many members is access. Rampage gyms are open 24 hours a day, seven days a week, 365 days a year for members, so early starters, shift workers and night owls can fit training around life rather than the reverse. Staff are on hand at the North branch Monday to Friday, 9:00am to 6:00pm, for sign-ups, questions and a familiar hello (Saturday morning staffing runs at the City gym, 9:00am to 12:00pm).
The floor itself earns steady praise in member reviews: a clean environment, a great selection of machines, and — as one five-star Google reviewer puts it — no waiting ages to use your dumbbells. Visitors passing through on work trips report feeling at home within a single session, which says something about the welcome.
If you want guidance, Rampage's qualified personal trainers work with everyone from newcomers after direction to regulars who've gone stale on the same old style. And for something slower and more restorative, the gym is currently offering Reformer Pilates inclusive memberships — with limited spots available, the advice is to email admin@rampagefitness.co.nz promptly to secure a place.
Rampage North leans into the under-one-roof idea with onsite service providers you can book directly:
**The Salon.** Owner Ashleigh Murray brings more than 18 years of hairdressing experience to a newly renovated space inside the gym, built for unwinding, relaxing and rejuvenating. She describes a career that doesn't feel like work and a passion for the uniqueness of every individual's hair.
**Sublime Beauty & Massage.** Kim Nobbs, an experienced therapist with more than 24 years in the industry, loves all aspects of beauty therapy — with particular soft spots for massage and facials.
**TBI Health.** Lucy, Logan and the team provide physiotherapy, hand therapy and rehab, with the simple aim of getting you back to doing what you love. Appointments can be booked on 06 222 0066.
Sister branches add even more: the City gym hosts acupuncture and traditional Chinese medicine, an organic, eco-friendly hair salon, and a Fit3D body scanner that completes a 360-degree postural and body-composition scan in about 40 seconds — handy if you like hard data on your progress.
Membership at Rampage stretches past the turnstiles. The gym partners with other local and New Zealand businesses to bring members exclusive discounts and benefits, spanning nutrition, recovery, footwear and physiotherapy. For a locally owned operation, it's a neat expression of the ethos: your membership supports a local business, and that business loops support back around the community.
The reviews reflect it. Lisa T credits owners Al and Fi as wonderful, super knowledgeable and helpful; Franco P calls it the best gym in New Plymouth, pointing to the customer service and the local ownership; Kees H, in town on a work trip, was made to feel like a regular almost immediately.
Rampage Fitness North is at 13 Swans Road, Bell Block, New Plymouth, staffed 9:00am to 6:00pm Monday to Friday with member access around the clock. Call 06 755 3234 or email north@rampagefitness.co.nz to talk memberships, or reach the onsite salon, beauty and physio providers directly to line up an appointment alongside your workout. Whether you're a Bell Block local after a no-wait dumbbell rack or a traveller chasing a clean, well-equipped floor, it's a gym built to feel familiar fast.