Gold House is a pawnbroker on Victoria Street West in the Auckland CBD that deals in pre-loved luxury goods. It buys and sells jewellery, watches, designer bags and accessories, and it also lends money against them. The business describes itself as a family firm started in the early 2000s, now run with the founder's sons, and says it has upcycled tens of thousands of pre-loved items.
A pawn loan lets an owner borrow against an item without selling it. Loan amounts depend on the item's value, fees start from 5.99% (as at 2026), and funds can be paid the same day. Sales are based on current market value. Jewellery and designer pieces come with an authenticity guarantee.
The store is open to walk-in visitors, and items listed online can be viewed in store. Some high-value pieces are kept in timed safes or at the back of the shop, so ask store management when you arrive. Layby is available for items seen online, with a deposit. Contact is also possible by WhatsApp on +64 210 901 9436.