IMAX Florist

About IMAX Florist

IMAX House is a small, versatile space on Wakefield Street in the heart of Auckland's CBD, where a cafe, a florist and a wellness counter share one address. The idea, as they put it, is a place where you can enjoy cafe food and drinks while ordering beautiful flower bunches and checking your body condition or getting treatments — a handy combination in a part of the city where people are often dashing between appointments.

The drinks menu is broad. Espresso classics cover long black, short black, americano, flat white, cappuccino, latte and mochaccino, with an iced lineup that runs to iced lattes and an iced dalgona (honeycomb) latte. Non-coffee options include matcha, chai and turmeric lattes, hot chocolate and tea, plus iced real-fruit lattes made with house-made blueberry and strawberry syrups. Bubble drinks and fresh smoothies blended with banana, greek yogurt and coconut water round things out.

On the food side, the specialty is the croffle — a croissant pressed waffle-style — offered in fourteen flavours from plain sugar-coated to Lotus Biscoff, matcha and red bean. Savoury choices include all-day toasties with mozzarella on white toast (ham and pineapple, or Korean jeyuk spicy pork or bulgogi beef) and a jeyuk deopbap rice bowl, with a cold bingsu dessert section alongside.

The shop trades 7am to 5pm on weekdays and 7am to 3pm on Saturdays, closing Sundays. Online ordering is available for carryout from the Wakefield Street shop, and the team can be reached on 022 140 7244 or at order@imaxhouse.co.nz.

IMAX House Auckland CBD: Croffles, Korean Flavours and Flowers on Wakefield Street

On Wakefield Street, in the middle of Auckland's CBD, IMAX House runs on an idea you don't see every day: one compact shop that works as a cafe, a florist and a wellness stop at the same time. The signage promises coffee, eatery and cold dessert, but the team describes the place as versatile — you can enjoy cafe food and drinks, order beautiful flower bunches, and check your body condition or get treatments, all at the same counter. For people working nearby, that makes it useful for more than a coffee run: grab flowers on the way to dinner, have a treatment, then finish with a croffle and a flat white.

The drinks, hot and cold

The coffee list covers the classics. Hot options run from long black, short black (a single-origin double shot) and americano through flat white, cappuccino, latte and mochaccino, with most served in a choice of small 8oz (strong) or medium 12oz (regular). When the weather warms up, the iced list takes over: iced americano, iced latte, iced mocha and the iced dalgona (honeycomb) latte, which nods to the trendy Korean honeycomb candy.

Non-coffee drinkers get a menu of their own — hot chocolate, chai, turmeric and matcha lattes and tea on the hot side, with iced chocolate, iced matcha and iced chai among the cold pours. The most photogenic drinks are the iced real-fruit lattes, built on house-made blueberry and strawberry syrups. Bubble drinks add another layer — blueberry raspberry, passion fruit mango and green apple pineapple teas plus creamy taro and creamy mango — and five fresh smoothies blend fruit with banana, greek yogurt and coconut water, from super berries to a chocolate protein option.

Croffles, fourteen ways

The signature item is the croffle — croissant dough pressed in a waffle iron until crisp outside and soft within. The plain version starts from an NZ butter croissant coated with sugar, and the flavours fan out from there: icing sugar, cinnamon, chocolate syrup, melted cheese with parsley, Lotus Biscoff with fresh cream and crumbles, Oreo, choco banana, matcha with almond flakes, strawberry, blueberry, Nutella, seasonal grape, and red bean with soybean powder and condensed milk. Fourteen flavours deep, it is the longest section on the menu, running from simple morning pastry to full-on dessert in the fresh-cream versions.

Korean comfort on toast

The Korean thread runs through the savoury side too. All-day toasties pair mozzarella with white toast bread — a ham and pineapple classic, or two Korean-leaning fillings in jeyuk (spicy pork) and cheese and bulgogi beef and cheese. For a proper meal, the jeyuk deopbap serves Korean spicy pork on rice with salads and a house-made sauce, the most substantial plate on the menu. A cold dessert section covering bingsu sits alongside the croffles, so the sweet end of the menu goes well beyond baked goods.

Planning a visit

IMAX House is at Shop 3/57 Wakefield Street in the Auckland CBD. Hours are 7am to 5pm Monday to Friday and 7am to 3pm on Saturday, closed Sundays — worth noting, because the Saturday close comes early. You can order ahead through the website for carryout at the Wakefield Street shop, or contact the team on 022 140 7244 or at order@imaxhouse.co.nz. If you have your heart set on a particular croffle flavour or a smoothie, a morning visit is the safest bet, and if you are passing through with a gift to solve, the flower bunches at the counter are a handy bonus.

Signature items

• Blueberry Croffle
• Jeyuk (Spicy Pork) Deopbap
• Bulgogi Beef & Cheese Toastie
• Iced Dalgona (Honeycomb) Latte
• Red Bean Croffle
• Super Berries Smoothie

Menu

Croffles

• Plain Croffle — NZ butter croissant coated with sugar.
• Icing Croffle — Sprinkled with icing sugar.
• Cinnamon Croffle — Sprinkled with cinnamon powder.
• Chocolate Croffle — Drizzled with chocolate syrup.
• Cheese Croffle — Melted cheese with parsley flakes.
• Lotus Biscoff Croffle — Lotus Biscoff with fresh cream, biscoff crumbles and icing sugar.
• Oreo Croffle — Oreo cream, cookie and crumble.
• Choco Banana Croffle — Banana with chocolate fresh cream and syrup.
• Matcha Croffle — Matcha cream and powder with almond flakes.
• Strawberry Croffle — Fresh cream with strawberries, syrup and icing sugar.
• Blueberry Croffle — Fresh cream with blueberries and icing sugar.
• Nutella Croffle — Fresh cream with Nutella and cocoa powder.
• Grape Croffle — Fresh cream with seasonal grapes and icing sugar.
• Red Bean Croffle — Red bean paste with soybean powder and condensed milk.

Hot Coffee

• Long Black — Small (8oz) strong or medium (12oz) regular.
• Short Black — Single origin, double shot.
• Americano — Small (8oz) strong or medium (12oz) regular.
• Flat White — Small (8oz) strong or medium (12oz) regular.
• Cappuccino — Small (8oz) strong or medium (12oz) regular.
• Latte — Small (8oz) strong or medium (12oz) regular.
• Mochaccino — Small (8oz) strong or medium (12oz) regular.

Iced Coffee

• Iced Americano — Medium (12oz) or large (16oz).
• Iced Latte — Medium (12oz) or large (16oz).
• Iced Mocha — Served large (16oz).
• Iced Dalgona (Honeycomb) Latte — Large (16oz) latte with trendy Korean honeycomb candy.

Bubble Drinks

• Blueberry Raspberry Tea — Blueberry and raspberry fruit bubble tea.
• Passion Fruit Mango Tea — Passion fruit and mango bubble tea.
• Green Apple Pineapple Tea — Green apple and pineapple bubble tea.
• Creamy Taro — Creamy taro bubble drink.
• Creamy Mango — Creamy mango bubble drink.

Hot Non-Coffee

• Hot Chocolate — Small (8oz) strong or medium (12oz) regular.
• Chai Latte — Small (8oz) strong or medium (12oz) regular.
• Turmeric Latte — Small (8oz) strong or medium (12oz) regular.
• Matcha Latte — Small (8oz) strong or medium (12oz) regular.
• Tea — Served medium (12oz).

Fresh Smoothies

• Super Berries Smoothie — Mixed berries, banana, greek yogurt and coconut water (large 16oz).
• Healthy Green Smoothie — Spinach, avocado, banana, greek yogurt and coconut water (large 16oz).
• Sunshine Pineapple Smoothie — Pineapple, banana, greek yogurt and coconut water (large 16oz).
• Citrus and Mango Smoothie — Orange, lemon, grapefruit, mango, banana and greek yogurt (large 16oz).
• Choco Pro Smoothie — Belgian chocolate powder, protein powder and greek yogurt (large 16oz).

Iced Non-Coffee

• Iced Real Blueberry Latte — Large (16oz) with house-made blueberry syrup.
• Iced Real Strawberry Latte — Pink large (16oz) drink made from house-made strawberry syrup.
• Iced Chocolate — Served large (16oz).
• Iced Matcha Latte — Medium (12oz) or large (16oz).
• Iced Chai Latte — Medium (12oz) or large (16oz).

All-Day Toasties

• Ham Pineapple & Cheese Toastie — Ham, pineapple and mozzarella cheese on white toast bread.
• Jeyuk (Spicy Pork) & Cheese Toastie — Korean spicy pork and mozzarella cheese on white toast bread.
• Bulgogi Beef & Cheese Toastie — Korean bulgogi beef and mozzarella cheese on white toast bread.

Korean Rice Bowls

• Jeyuk (Spicy Pork) Deopbap — Korean spicy pork on rice with salads and a house-made sauce.

Frequently asked questions

Where is IMAX House in Auckland?

Shop 3/57 Wakefield Street, Auckland CBD, in the city centre.

What are IMAX House's opening hours?

7am to 5pm Monday to Friday and 7am to 3pm on Saturday. The shop is closed on Sundays.

What is a croffle?

A croissant pressed in a waffle iron. IMAX House makes theirs from NZ butter croissant and offers fourteen flavours, from plain sugar-coated to matcha, Oreo and red bean.

Can I order food and drinks online?

Yes. The website takes online orders for carryout from the Wakefield Street shop, or you can call 022 140 7244 or email order@imaxhouse.co.nz.

Is there Korean food on the menu?

Yes — toasties filled with jeyuk (Korean spicy pork) or bulgogi beef, a jeyuk deopbap rice bowl, an iced dalgona latte, red bean and matcha croffles, and a cold bingsu dessert section.

What are the smoothies made of?

All five smoothies blend fruit with banana, greek yogurt and coconut water — super berries, healthy green, sunshine pineapple, citrus and mango, and a chocolate protein option.

Does IMAX House sell anything besides food and drinks?

Yes. You can order flower bunches in store, and the shop also offers body condition checks and treatments alongside the cafe.

Tips

• {"body":"Doors shut at 3pm on Saturday and the shop is closed all day Sunday, so plan weekend visits for the morning.","title":"Beat the early Saturday close"}
• {"body":"Skip the wait by ordering through the website for carryout at Shop 3/57 Wakefield Street.","title":"Order ahead for carryout"}
• {"body":"The croffles are made to order — try blueberry or red bean alongside a small (8oz) strong flat white.","title":"Pair a croffle with a coffee"}
• {"body":"You can order a flower bunch at the counter while your coffee is being made — handy for last-minute gifts in the CBD.","title":"Flowers with your flat white"}
• {"body":"The iced real blueberry and strawberry lattes use house-made fruit syrups — a good pick if you're skipping coffee.","title":"Try the house-made syrups"}