VitaminSeafood

About VitaminSeafood

VitaminSeafood is a multi-generational family fishmonger business offering 100% natural fresh seafood free from additives, chemicals, or preservatives. Carrying forward decades of wet market heritage under third-generation leadership, the business sources fresh catches daily and prepares every order to specification with custom cuts, scaling, gutting, and individual vacuum packaging.

Operating through a direct daily pre-order model and a dedicated Seafood Concierge service, VitaminSeafood handpicks wild-caught and premium-grade fish and shellfish from morning catches for same-day packing and prompt delivery. From wild Balai threadfin and Arctic salmon to fresh lala clams, pomfret, and tiger prawns, all products are handled with strict cold-chain standards to ensure clean, wholesome seafood for family tables, busy parents, and celebratory gatherings.

VitaminSeafood: Traditional Wet Market Heritage Meets Modern Seafood Delivery

Fresh seafood is a cornerstone of Singaporean home cooking, yet securing wild, untreated catches often demands dawn trips to the wet market and intricate prep work at the sink. VitaminSeafood bridges the gap between time-honoured stall craftsmanship and modern home kitchens, bringing stall-fresh seafood straight from the docks to doorsteps across the island.

Rooted in more than two decades of wet market fishmonger expertise, the multi-generational family venture was revitalised by its third generation. While retaining the deep knowledge, strict supplier relationships, and honest service of the original stall, the team introduced digital ordering, bespoke butchery options, and pristine vacuum packaging tailored for modern households and busy parents.

Natural Catches with No Compromises

A central tenet of VitaminSeafood is the complete absence of chemical additives, soaking agents, or artificial preservatives. Every fish, prawn, and shellfish offered is 100% natural, preserving its authentic ocean sweetness and firm texture. Because freshness degrades quickly in prolonged storage, the operation runs strictly on a daily pre-order workflow. Rather than holding stock in commercial chillers, products are procured fresh from daily catches or air-flown arrivals before dawn.

Shoppers can choose from wild Balai threadfin prized for delicate baby meals, Arctic salmon sourced from cold northern waters, sweet Chinese pomfret, meaty stingray, and fresh batang steaks. The shellfish selection is equally rigorous, featuring sweet wild-caught crayfish laden with roe, fresh lala clams, plump oysters, and succulent tiger prawns packed over ice.

The Seafood Concierge Experience

What sets the brand apart is its customisation service. Through the Seafood Concierge and dedicated WhatsApp channel, customers can specify exactly how they want their fish prepared: descaled, gutted, filleted into steaks, cut into fine steamboat slices, or portioned with bones and heads packed separately for stock. Prawns can be deshelled and deveined, and items are sealed in individual vacuum packs for effortless freezer storage and rapid thawing.

Whether preparing a last-minute gathering, stocking up on weekly omega-3 nutrition, or arranging a barbecue bundle of stingray, squid, and tiger prawns, VitaminSeafood delivers market-fresh seafood handled with care from sea to plate.

Signature items

• Fresh Premium Salmon (Whole / Half)
• Wild Balai Threadfin (Premium Grade)
• Live & Medium Tiger Prawns
• Fresh Pomfret
• Fresh Lala Clams
• VitaminSeafood Signature Bundle

Menu

Services

• Seafood Concierge Service — Personalised sourcing, custom butchery requests, off-menu catches, and event catering coordination.

Fresh Salmon

• Fresh Premium Salmon (Whole / Half) — Wild Arctic salmon air-flown fresh to Singapore to maintain premium refreshing taste and firmness.
• Salmon Fillet — Freshly filleted salmon cut to specification, cleaned, and vacuum sealed for easy cooking.
• Salmon Fish Bones — Fresh salmon frame bones with remnants of rich flesh, ideal for making nutrient-dense fish broth.

Wild & Premium Fish

• Wild Balai Threadfin (Premium Grade) — Prized premium-grade threadfin, carefully handled and cut to order for steaming or baby meals.
• Chinese Pomfret — Tender and sweet whole pomfret, freshly cleaned and suited for delicate steaming.
• Batang (Spanish Mackerel) — Firm-fleshed fresh batang cut into steaks or slices, popular for traditional soups and pan-frying.
• Cod Fish Fillet — Tender, buttery cod fillet portioned and individually vacuum sealed.
• Stingray — Meaty fresh stingray portioned and prepped for grilling, barbecuing, or sambal dishes.

Shellfish & Crustaceans

• Tiger Prawns — Firm and naturally sweet medium-to-large prawns, with options for deshelling and deveining.
• Live Prawns — Packed fresh in an ice box to preserve sweetness and texture during delivery.
• Sotong (Squid) — Fresh whole squid, cleaned and cut to request, packed over ice for stir-fries or BBQ.
• Fresh Lala Clams — Plump, clean lala clams packed with natural minerals and omega-3 nutrients.
• Crayfish — Succulent fresh crayfish packed with roe, ready for steaming or grilling.
• Hotate / Scallops — Sweet, tender scallops selected for hotpot, steaming, or pan-searing.
• Fresh Oysters — Freshly sourced premium oysters delivered chilled for events and gatherings.

Speciality Cuts & Packs

• Fillet Cut Selection — Boneless fish fillets cut to custom thickness and vacuum packed individually.
• Steak Cut Selection — Cross-section fish steaks prepared for grilling, pan-searing, or curry.
• Fish Slices — Cleanly sliced fresh fish portions prepared for quick congee, soups, or steamboat.
• Fish Head & Bones — Freshly prepared heads and frames tailored for broths, fish head curries, or stews.
• VitaminSeafood Bundles — Curated assortments of daily fresh fish, prawns, and shellfish suited for weekly family meals.

Snacks & Other Collections

• Healthy Snacks — Nutritious snack offerings available through the VitaminSeafood pantry collection.
• Air Fry / Oven / Steamboat / Others — Specially curated fresh cuts trimmed and packed for convenient air frying, oven bakes, or steamboat.

Frequently asked questions

Are your seafood products treated with any chemicals or preservatives?

No. All fresh seafood from VitaminSeafood is 100% natural and completely free of additives, chemicals, or preservatives.

How does your daily ordering and delivery work?

VitaminSeafood operates on a daily pre-order system to avoid holding frozen stock. Orders placed before 3:30pm are delivered next-day during your selected time slot, subject to catch availability.

How is the seafood packaged for delivery?

Most fish items are cleaned, cut to specification, and individually vacuum-packed and chilled. Certain shellfish, such as live or tiger prawns, are packed in boxes with ice to preserve freshness.

How should I store and thaw the vacuum-packed seafood?

Chilled seafood can be kept at 0°C to 3°C for up to 2 days (ideally covered with ice), or frozen at -18°C or lower for up to 3 months. To thaw, cut open the vacuum pack and defrost in the fridge for 6 to 8 hours per 450g, or submerge the sealed pack in cold tap water for 15 to 20 minutes before blotting dry.

What happens if an ordered item is unavailable in the day's catch?

Because items depend on daily morning catches, unavailable items will be flagged immediately. The team will contact you to suggest a suitable fresh alternative or reschedule delivery.

Do you offer customized cutting or seafood preparation for events?

Yes. You can request custom cuts, filleting, slicing, prawn deshelling, and deveining, or consult the Seafood Concierge Service for barbecues, parties, and off-menu items via WhatsApp.

Tips

• {"body":"Place your order before 3:30pm to secure next-day delivery slots based on the morning's incoming catch.","title":"Order Before 3:30 PM"}
• {"body":"Take advantage of complimentary custom butchery—ask to have prawns deveined or fish sliced and packed into single-meal portions.","title":"Request Custom Cuts"}
• {"body":"For quick dinner prep, submerge the sealed fish pack in cold tap water for 15–20 minutes instead of defrosting at room temperature.","title":"Thaw Using Cold Water"}

Good to know

• {"dietary":"100% natural seafood free from additives, chemicals, or preservatives.","payments":"Accepts online payments, plus CDC and SG60 vouchers via WhatsApp checkout."}