Pet Lovers Centre - West Coast Plaza

About Pet Lovers Centre - West Coast Plaza

Pet Lovers Centre is a pet supplies retailer operating in Singapore, with sister stores in Malaysia, Thailand and the Philippines. The business carries an extensive catalog of food, treats and supplies for dogs, cats and small pets such as rabbits, hamsters and terrapins, spanning brands including BURP, 1st Choice, Odourlock, Fish 4 Dogs, Pronature, Trustie and Proteger.

Customers can shop online with phone ordering available, and orders qualify for free delivery above $60. Pet Lovers Centre also runs a VIP Membership programme offering exclusive privileges and discounts, a 3-Year VIP Membership option, and a loyalty points scheme, alongside order tracking and customer care support.

The BURP range in particular covers a wide variety of wet food formats - from Home Kitchen pouches and Daily Dose pots to a novelty World Cuisine series featuring dishes like Singapore Laksa and Japanese Chicken Ramen for dogs - alongside 1st Choice dry food for dogs and cats and Odourlock clumping cat litter.

Pet Lovers Centre: A One-Stop Pet Food & Supplies Retailer

Pet Lovers Centre is a pet supplies retailer serving Singapore, with sister operations across Malaysia, Thailand and the Philippines. It offers a wide catalog of food, treats and supplies for dogs, cats and smaller companion pets, built around a mix of well-known brands and its own house label, BURP.

A Broad Range Under One Roof

The range spans everything from everyday dry kibble to specialty wet food. 1st Choice covers dry food for dogs and cats, including senior and less-active formulas, small and toy breed diets, and a grain-free hypoallergenic duck option for cats with sensitivities. For litter, Odourlock offers a Premium 5-in-1 Maxcare clumping cat sand with a built-in health indicator.

The BURP House Brand

BURP is where Pet Lovers Centre's range gets creative. The Home Kitchen pouch line pairs proteins like tuna, salmon, chicken, duck, beef and lamb with vegetables such as red quinoa, mung bean, chick pea and sweet potato, all in 85g pouches for dogs. The Daily Dose range offers life-stage-specific formulas - puppy and senior variants with goat milk, alongside standard adult options - while Daily Dose Pots bring a grain-free pure meat congee format to cats in flavours like mackerel and whitebait or chicken with tuna and shrimp.

For cats, the Essential range serves up wet food in jelly, with combinations like chicken and shrimp, tuna and salmon, or tuna and seabass. The Superior line steps things up further, pairing proteins with functional ingredients like green lipped mussel, lamb liver and quinoa.

A Playful World Cuisine Series

One of BURP's standout ranges is its World Cuisine series - a playful take on international dishes reimagined for dogs, including Vietnamese Chicken Vermicelli, Japanese Chicken Ramen, Singapore Laksa, Italian Spaghetti Carbonara, Taiwanese Beef Noodle and Korean Udon Tteokbokki. It's a distinctive, locally flavoured twist that sets the range apart from standard wet food.

Treats and Small Pet Food

Beyond the core dog and cat range, Pet Lovers Centre also stocks semi-moist dog treats in flavours like lamb and potato, herring and potato, and salmon and potato, plus food for smaller pets - Aqua Munchies Terrapin Delights, Petite Pals Picks Complete Rabbit Food, and Hamster Cocktail party and festive mixes.

Shopping and Membership

Customers can shop online or place orders by phone, with free delivery available on orders above $60. Pet Lovers Centre also runs a VIP Membership programme, offering exclusive privileges and discounts, a 3-Year VIP Membership option, and a loyalty points scheme - alongside order tracking and dedicated customer care support for shoppers across its network.

Signature items

• Singapore Laksa (Dog)
• Japanese Chicken Ramen (Dog)
• Italian Spaghetti Carbonara (Dog)
• Taiwanese Beef Noodle (Dog)
• Korean Udon Tteokbokki (Dog)
• Ultra Premium 5 in 1 Maxcare Cat Sand

Menu

Odourlock Cat Litter

• Ultra - Premium 5 in 1 Maxcare Health Indicator Clumping Cat Sand 12kg — Clumping cat litter with health indicator

BURP Superior (Dog, 85g)

• Salmon with Green Lipped Mussel, Chick Pea and Spinach — Superior series wet food for dogs
• Saba with Salmon, Lentils, Carrot and Green Pea — Superior series wet food for dogs
• Beef with Beef Liver, Carrot and Pumpkin — Superior series wet food for dogs
• Beef with Apple, Potato and Carrot — Superior series wet food for dogs
• Chicken with Lamb Liver, Quinoa and Carrot — Superior series wet food for dogs
• Chicken with Duck, Potato and Spinach — Superior series wet food for dogs

1st Choice Dog & Cat Food

• Cat Senior Less Active Chicken 2.72kg — Dry food for senior, less active cats
• Dog Adult Chicken Toy and Small Breeds 5kg — Dry food for adult toy and small breed dogs
• Dog Senior Chicken Toy and Small Breeds 5kg — Dry food for senior toy and small breed dogs
• Cat Adult Hypoallergenic Duck (Grain Free) 1.8kg — Grain-free hypoallergenic dry food for adult cats
• Dog Adult Lamb and Fish Skin and Coat (Medium and Large Breeds) 11kg — Dry food for adult medium and large breed dogs, skin and coat formula

BURP Daily Dose (Dog, 100g)

• Senior - Tuna with Goat Milk and Green Mussel — Daily Dose formula for senior dogs
• Senior - Chicken with Goat Milk and Green Mussel — Daily Dose formula for senior dogs
• Puppy - Tuna with Goat Milk and Artichoke — Daily Dose formula for puppies
• Puppy - Chicken with Goat Milk and Artichoke — Daily Dose formula for puppies
• Tuna with Veggie and Goat Milk — Daily Dose formula for dogs
• Ocean Fish with Veggie and Goat Milk — Daily Dose formula for dogs
• Duck with Veggie and Goat Milk — Daily Dose formula for dogs
• Chicken with Veggie and Goat Milk — Daily Dose formula for dogs
• Lamb with Veggie and Goat Milk — Daily Dose formula for dogs
• Beef with Veggie and Goat Milk — Daily Dose formula for dogs

BURP Treats & Small Pet Food

• Lamb and Potato Tender Soft Chew Semi-Moist Dog Treats 150g — Semi-moist dog treat
• White Fish and Rice Tender Soft Chew Semi-Moist Dog Treats 150g — Semi-moist dog treat
• Herring and Potato Tender Soft Chew Semi-Moist Dog Treats 150g — Semi-moist dog treat
• Salmon and Potato Tender Soft Chew Semi-Moist Dog Treats 150g — Semi-moist dog treat
• Aqua Munchies Terrapin Delights 220g — Terrapin treat
• Aqua Munchies Terrapin Delights 85g — Terrapin treat
• Petite Pals Picks Complete Rabbit Food 2kg — Complete rabbit food
• Hamster Cocktail Party Mix 500g — Hamster food mix
• Hamster Cocktail Festive Mix 500g — Hamster food mix

BURP Essential In Jelly (Cat, 70g)

• Chicken with Duck — Essential wet food in jelly for cats
• Chicken with Shrimp — Essential wet food in jelly for cats
• Chicken — Essential wet food in jelly for cats
• Chicken with Chicken Ham — Essential wet food in jelly for cats
• Tuna with Seabass — Essential wet food in jelly for cats
• Tuna with Mackerel — Essential wet food in jelly for cats
• Tuna with Salmon — Essential wet food in jelly for cats
• Tuna — Essential wet food in jelly for cats

BURP Home Kitchen Pouches (Dog, 85g)

• Tuna with Vegetables (Pumpkin and Red Quinoa) — Home Kitchen pouch for dogs
• Salmon and Sardine with Vegetables (White Quinoa and Yard Long Bean) — Home Kitchen pouch for dogs
• Whitefish with Tuna and Vegetables (Zucchini and Mung Bean) — Home Kitchen pouch for dogs
• Chicken with Vegetables (Baby Corn and Chick Pea) — Home Kitchen pouch for dogs
• Chicken with Vegetables & Quail Egg (Green Peas, Kidney Bean & Spinach) — Home Kitchen pouch for dogs
• Chicken with Vegetables (Potato, Kale and Soybean) — Home Kitchen pouch for dogs
• Duck, Chicken Liver and Vegetables (Bell Pepper and Cous Cous) — Home Kitchen pouch for dogs
• Beef with Vegetables (Broccoli, Sweet Corn and Barley) — Home Kitchen pouch for dogs
• Lamb with Vegetables (Tomato, Lentils and Sweet Potato) — Home Kitchen pouch for dogs

BURP World Cuisine Series (Dog, 85g)

• Vietnamese Chicken Vermicelli — World Cuisine series wet food for dogs
• Japanese Chicken Ramen — World Cuisine series wet food for dogs
• Singapore Laksa — World Cuisine series wet food for dogs
• Italian Spaghetti Carbonara — World Cuisine series wet food for dogs
• Taiwanese Beef Noodle — World Cuisine series wet food for dogs
• Korean Udon Tteokbokki — World Cuisine series wet food for dogs

BURP Daily Dose Pots (Cat, Grain Free, 60g)

• Special Care Pure Meat Congee - Mackerel and Whitebait — Grain-free congee pot for cats
• Special Care Pure Meat Congee - Tuna and Egg — Grain-free congee pot for cats
• Special Care Pure Meat Congee - Chicken with Tuna and Shrimp — Grain-free congee pot for cats
• Special Care Pure Meat Congee - Chicken, Egg and Beef — Grain-free congee pot for cats
• Special Care Pure Meat Congee - Chicken and Egg — Grain-free congee pot for cats

Frequently asked questions

What does Pet Lovers Centre sell?

Food, treats and supplies for dogs, cats and small pets such as rabbits, hamsters and terrapins.

Does Pet Lovers Centre operate outside Singapore?

Yes, it also operates in Malaysia, Thailand and the Philippines.

Is there a membership programme?

Yes, VIP Membership offers exclusive privileges and discounts, a 3-Year VIP Membership option, and loyalty points.

Is there free delivery?

Yes, orders above $60 qualify for free delivery.

Can I place a phone order?

Yes, by calling 1800 738 3663.

What brands does Pet Lovers Centre carry?

Its own BURP brand, plus 1st Choice, Odourlock, Fish 4 Dogs, Pronature, Trustie and Proteger, among others.

Does Pet Lovers Centre offer grain-free or hypoallergenic food?

Yes, including 1st Choice's grain-free hypoallergenic duck cat food and BURP's grain-free Daily Dose Pots for cats.

Tips

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• {"body":"Orders above $60 qualify for free delivery.","title":"Free delivery threshold"}
• {"body":"BURP's World Cuisine series brings playful flavours like Singapore Laksa and Japanese Chicken Ramen to dog food.","title":"Try the World Cuisine treats"}
• {"body":"Call 1800 738 3663 to place an order by phone.","title":"Phone orders available"}

Good to know

• {"dietary":"Grain-free and hypoallergenic pet food options available"}