Project Hair Katong is a hair salon on East Coast Road built around the idea that a salon visit should be an enjoyable experience, not just a chore. From the moment you walk in, you're offered a choice of premium teas and homemade cookies before a consultation with one of the stylists to understand your hair goals or needs.
The salon covers cuts, styling, colour, rebonding, and hair or scalp treatments, and is proud to partner with Goldwell, a hair and scalp treatment company with products still made in Germany. Every treatment starts with a detailed hair analysis from a trained consultant, followed by a specialised course of treatment focused on both hair health and scalp wellbeing.
Stylists at Project Hair bring at least 15 years of industry experience, staying current with trends while never abandoning the classics. The salon operates on a philosophy of transparency, value, integrity and genuine service — no hard selling, clearly listed prices, and a commitment to using only genuine products sourced from manufacturers or authorised distributors. Project Hair also has sister businesses, Project Nails and Project Bakery.
On East Coast Road in Katong, Project Hair has built its salon around the belief that getting your hair done should feel like an experience, not a transaction to rush through.
Walk into Project Hair Katong and the first thing you'll notice is the stylish atmosphere. Before any scissors come out, guests are served their choice of premium tea alongside homemade cookies, baked in small batches by the salon's founder. From there, a consultation with one of the stylists helps establish exactly what a guest wants — whether that's a specific style, a colour change, or simply addressing a hair or scalp concern that's been bothering them.
Project Hair partners with Goldwell, a hair and scalp treatment company whose products are still made in Germany, backed by extensive research and development. Every treatment begins with a detailed hair analysis from a trained consultant, followed by a specialised, relaxing treatment focused on the health and beauty of the hair, without neglecting the wellbeing of the scalp underneath. Regular clients are told to expect a visible transformation in the look and feel of their hair with each session.
Project Hair is unusually direct about how it runs its business, built around four stated values. Transparency means prices are clearly listed online, in the salon, and even on the salon's facade — no surprises at checkout. Value means the salon avoids constant promotions and special offers, instead relying on standard pricing it believes reflects the quality of trained, skilled staff — staff the salon says are worthy of much pricier competitors, even if Project Hair itself isn't the cheapest option in town.
Integrity shows up in the products used — genuine items sourced only from manufacturers or authorised distributors — and in how the salon treats its online reviews, which it says are real customer feedback, good and bad, that the team uses to keep improving. And on service, the promise is simple: no hard selling, no constant badgering to buy extra products or packages, just suggestions made when they'd genuinely benefit the client.
Stylists at Project Hair bring at least 15 years of industry experience, with a loyal clientele built up over that time. The team stays current with hair trends while still respecting the classics, and is happy to work with clients wanting something more adventurous as well as those after a familiar, comfortable look. The salon frames the relationship with a client's hair as a long-term one — something that starts with a single visit but is built to continue.
That long-term thinking extends to how the business itself was built: the Project Hair brand and logo were designed by President's Design Award recipient Larry Peh of &Larry, registered as a trademark with the help of Namazie & Co, and the salon spaces were designed by local interior designer Arjan Twilhaar of Aiden-T.
Project Hair Katong is well served by nearby parking at i12 Katong, Katong Point, Katong Square, The Flow, Roxy Square and Katong Village, alongside street parking on East Coast Road, Joo Chiat Road, Marshall Road and Ceylon Road. Bus routes 10, 10E, 12, 14, 14E, 32 and 40 stop nearby at The Holy Family Church, and the salon is reachable from Marine Parade, Dakota or Aljunied MRT stations with a short bus ride or walk.
Open Monday, Tuesday, Thursday and Friday from 11am to 8pm, and Saturday and Sunday from 10am to 7pm, Project Hair Katong is closed on Wednesdays (except the two weeks before Chinese New Year), New Year's Day, the first five days of Chinese New Year, and Christmas Day. For those who enjoy the visit, sister businesses Project Nails and Project Bakery are also worth a look.