Hair Salon COVO is a Japanese-run hair salon group with four locations across Singapore: Katong, Tanjong Pagar (operating under the sub-brand FiNDER by COVO), Boat Quay and Orchard. The salon's philosophy centres on making customers leave with a smile, treating hair care as something that should feel relaxing rather than rushed.
Every haircut at COVO includes a complimentary hair-strengthening step, described on their site as a technology first introduced to Singapore, designed to reinforce hair weakened by chemical treatments, water quality or UV exposure. COVO also states it charges no extra fee for long hair, and offers telephone reservations in Japanese. Guests are also offered complimentary Marbb nanobubble water as part of the salon experience.
Beyond cutting, COVO offers colour services including an Argan Oil Colour treatment developed in-house, combining rare Moroccan argan oil with colour application for improved shine and colour longevity, along with a range of perm and hair-straightening services. On the treatment side, the salon offers TOKIO Inkarami and TOKIO Inkarami Advance treatments, Eclasta and Eclasta Silky treatments, KERASILK keratin treatment, and the Sammy NYC treatment, which COVO describes as the first of its kind available in Singapore. COVO also runs a dedicated Bridal service, including multi-day colour plans and hair-and-makeup packages for weddings.
The team includes Japanese stylists such as Natsumi and Kiyo, Chika and Kei, and Kazz and Shobu, spread across the group's branches.
Hair Salon COVO is a Japanese-run hair salon group with branches in Katong, Tanjong Pagar, Boat Quay and Orchard. Across all four locations, the salon's stated philosophy is simple: make customers leave with a smile, in an environment that feels relaxing rather than rushed.
One of COVO's defining features is that every haircut, for men and women, includes a complimentary hair-strengthening step. According to the salon, this uses a special nutrient treatment applied during the shampoo process to reinforce hair that has been weakened by chemical treatments, water quality or UV exposure — and COVO describes it as a technology first introduced to Singapore. The salon also states it does not charge a long-hair surcharge, a policy it highlights directly on its homepage, and offers telephone bookings in Japanese for guests who prefer it.
Alongside cutting and colour services, COVO offers complimentary Marbb nanobubble water as part of the in-salon experience, positioned as one of the small touches that separates a visit to COVO from a standard haircut appointment.
COVO's colour menu includes an Argan Oil Colour treatment developed through the salon's own research, pairing rare Moroccan argan oil with colour application to improve shine, colour vibrancy and colour longevity. The wider colour menu also covers design colour work such as ombre, balayage and highlights, along with bleach and Fiberplex bond treatment as an add-on. For texture, COVO offers standard and digital perms, straight-curl treatments, and chemical hair straightening, with additional "care" add-ons for clients wanting extra protection during these processes.
Treatment options at COVO go beyond a standard conditioning service. The TOKIO Inkarami and TOKIO Inkarami Advance treatments use patented technology built around fullerene, described as a Nobel Prize-winning ingredient, aimed at repairing hair from the inside. The Eclasta and Eclasta Silky treatments are positioned to repair damage and are stated to increase hair strength by 127%. COVO also offers the Sammy NYC treatment, which the salon describes as the first of its kind available in Singapore, plus KERASILK keratin treatment, Advante Smooth treatment, and — as of August 2024 — the newly added Davines Vitality Boost. For a more spa-like visit, there's also a Scalp Deep Cleansing Spa, and at the Boat Quay branch specifically, a Micro Marbb D'Spa by Fern combining a specialised head massage with a shoulder and joint relaxation massage.
COVO runs a dedicated bridal offering, including a Single Colour Plan and a more extensive Design Colour Plan, both run as two-day processes and available only with stylists Kiyo at Tanjong Pagar or Chika at Katong. There are also Hair & Makeup Bridal Packages available either in-salon or on location, plus an options menu covering style changes, hair and makeup rehearsals, groom hair and makeup, and — at the Boat Quay branch only — facial and neck shaving for both bride and groom.
COVO's stylists include Natsumi, Kiyo, Chika, Kei, Kazz and Shobu, working across the group's branches. The salon has been expanding in Singapore, with new branches opening in Boat Quay in February 2023 and Orchard in August 2024.
Each branch keeps slightly different hours and has its own direct phone and messaging line, and last bookings for a cut typically close an hour before the salon itself does. Guests are encouraged to check the specific branch's hours before booking, especially around weekends and public holidays.