Elly Sera is a florist at 78 Airport Boulevard in Changi, and it does two kinds of work: everyday bouquets for birthdays, anniversaries and graduations, and wedding flowers, from bridal bouquets to fresh floral arches, centrepieces, aisle decorations and floral backdrops. The website also lists bloom boxes, proposal flowers, flower stands, artificial floral arches and flower workshops. It has a bridal range below $100 as at 2026. Bouquets can be made up in the colours and flowers a customer chooses, including roses, hydrangeas and sunflowers. Flowers are delivered within Singapore, except to Jurong Island, Sentosa, Tuas and army camps, and customers can collect for free. The website says pricing is set out clearly before ordering, with no hidden fees. A recent customer found the counter staff helpful and friendly, and said the flowers were fresh and well arranged. Another customer was served by a young assistant and also praised the freshness. For a wedding, the website's gallery shows church, staircase and styled-set designs. Anyone booking flowers for a day in the east of Singapore will find the same team handles both everyday and wedding orders.