Xiang Xiang Hunan Cuisine at Westgate is the Jurong East outpost of one of Singapore's most established names in Hunan cooking. The brand traces its roots to 2009, when the original 'Hunan Restaurant' on Smith Street in Chinatown won a following for its authentic Hunan flavours, grew into Xiang Kitchen, and unified as Xiang Xiang Hunan Cuisine in 2023 — a journey that now spans 22 outlets across the island.
The menu is built on a simple idea: only good ingredients, and Hunan dishes made to be eaten with rice. Signatures include the aromatic Hunan Stir-fry Pork, the Golden Broth Sour and Spicy Fish with its tangy broth and crunchy pickles, and the 18-Second Angus Beef Stir-fry, flash-seared for a pristine fat-to-lean ratio. Premium sourcing — Iberico pork, Shandong screw pepper and Wuchang rice — underpins the cooking, and a rotating line of new dishes keeps the table interesting.
Dining here is casual and family-friendly, with a menu that accommodates diverse spice preferences and an operation tuned for quick, seamless service. Expect complimentary snacks and ice cream, a straightforward return-and-exchange policy for dish issues, Tuesday member perks, and delivery via foodpanda and GrabFood.
High on the fourth floor of Westgate mall, Xiang Xiang Hunan Cuisine dishes out some of the boldest, most recognisable Hunan cooking in Singapore's west. The Jurong East restaurant is one of 22 outlets run by a brand that has spent seventeen years making Hunan cuisine a fixture of the local dining scene, and it serves the full line-up that built that reputation — wok-fired pork, tangy golden-broth fish and beef seared in eighteen seconds flat.
The story starts in 2009, when the original 'Hunan Restaurant' opened on Smith Street in Chinatown and quickly gained popularity for its authentic Hunan flavours. Success bred expansion: a second concept, Xiang Kitchen, followed, and in 2023 the family was brought together under a single banner, Xiang Xiang Hunan Cuisine. By 2026 the brand had grown to 22 outlets across Singapore, each committed to high-quality casual dining.
The group positions itself as a pioneer of Hunan cuisine in the country, and its awards shelf backs the claim — the website carries an Epicurean Star Award 2025 logo, SME 500 recognition, and a recommended-merchant badge from Dianping. Just as telling is the longevity: seventeen years of serving genuine, flavourful dishes in a family-friendly setting.
The kitchen's philosophy fits in one line: only good ingredients, and Hunan dishes that go with rice. That means premium sourcing from around the world — Iberico pork, Shandong screw peppers and Wuchang rice among them — and wok dishes engineered to be spooned over a bowl of steamed grains.
Three signatures anchor the menu. Hunan Stir-fry Pork is the archetype: irresistibly aromatic and explicitly built to pair with rice. Golden Broth Sour and Spicy Fish sets fresh fish and crunchy pickles in a tangy broth the brand calls palate-invigorating. The 18-Second Angus Beef Stir-fry does exactly what the name suggests, flash-searing beef selected for a pristine fat-to-lean ratio.
Around them, the menu keeps moving. Recent arrivals have included Spring Onion Kampong Chicken piled with fragrant scallions, Charred Chilli Chicken with Scallion Oil, Stir-fried Shredded Chicken with Bamboo Shoots, Sweet and Sour Pork with Pineapple, Crispy Oil-Poached Fish, Honey-Glazed Crispy Prawns and a bubbling Three Delicacies Tofu Prawn Stew. Comforting, rice-friendly sides — Claypot Tofu Stew, Steamed Egg with Shrimp, Roasted Chilli and Century Egg with Mashed Eggplant, Sour and Spicy Potatoes and Stir-fried Seasonal Vegetables — round out a shared table. New dishes may vary slightly by outlet, so it pays to ask what's on that week.
Xiang Xiang is deliberately positioned as family dining rather than fine dining. Outlets are welcoming spaces for family gatherings, and the menu is calibrated across the full range of spice preferences, so a table of chilli devotees and cautious eaters can order happily from the same page.
The operation is tuned for ease: streamlined ordering, minimised wait times and small gestures that add value — complimentary snacks and ice cream, plus a robust return-and-exchange policy should a dish fall short. Regulars have further reasons to show up. Tuesday is Member Day across all outlets, with member-exclusive offers, and a four-piece mix-and-match set gives weekday lunches an easy formula: choose from classics like Hunan Stir-fried Pork and Golden Broth Sour and Spicy Fish alongside comforting sides. The set is weekday-only, excluding weekends, public holidays and public holiday eves, and availability varies by outlet.
This branch occupies #04-42 of Westgate at 3 Gateway Drive, Singapore 608532, with a phone line on 6592 2389 for questions and availability checks. Prefer to eat at home? The outlet is on both foodpanda and GrabFood. Either way, expect the formula that carried the brand from one Chinatown shopfront to more than twenty mall kitchens: bold, aromatic Hunan cooking, built for sharing over rice.