Zero Proof Collective is a Singapore-based drinks company on a mission to make 'zero proof' a first choice, not a fallback. From its base at Woods Square in Woodlands, the team is the exclusive distributor of Barnes & Brown across Southeast Asia, bringing award-winning non-alcoholic spirits from Australia to discerning drinkers, mixologists and bars throughout the region. Their tagline says it plainly: taking the mock out of mocktails.
The portfolio is built for people who believe every sip should delight, not compromise. Headlined by Lady Juniper Gin, Miss Agave Tequila, Señorita Bianco White Rum and Southern Belle Bourbon, and rounded out with alcohol-free aperitif, triple sec and vermouth styles, the range covers the full spirits cabinet — rebuilt without the alcohol. Every product is made with clean, thoughtful ingredients: vegan-friendly, low in sugar and free of artificial additives.
Beyond the bottles, Zero Proof Collective works as a partner to the trade, supplying bars, restaurants, cafés, hotels and retail chains with reliable logistics across Southeast Asia, branded marketing support, staff tastings and training, exclusive launch opportunities and flexible order minimums. Consumers can shop the range online via Lazada, while trade enquiries are warmly welcomed by phone and email.
Somewhere in Woodlands, a quiet revolution in the way Singapore drinks is being led from an office at Woods Square. Zero Proof Collective is a Singapore-registered beverage company with a singular focus: premium spirits without the alcohol. As the exclusive distributor of Barnes & Brown across Southeast Asia, the team delivers award-winning non-alcoholic spirits from Australia into the hands of discerning drinkers, mixologists and bars throughout the region.
The company's tagline captures its spirit in five words: "Taking the Mock out of Mocktails." For Zero Proof Collective, the point has never been imitation. It is about the power of choice — the choice to enjoy beautifully crafted flavour, without alcohol — and about making sure that choice tastes every bit as considered as anything else on the back bar.
Zero Proof Collective describes its work as more than distribution. It is championing a culture shift, anchored by three beliefs: that every sip should delight, not compromise; that conscious drinking should be celebrated; and that the zero-proof movement is not niche — it's the future.
That conviction shapes the mission statement, too: to make "zero proof" a first choice, not a fallback. It also shapes positioning. In the company's own words, these are not "alternatives" — they are premium spirits in their own right, made for people who care about what's in the glass as much as what isn't.
At the heart of the portfolio sits the Barnes & Brown range, crafted in Australia to elevate every occasion. Four personality-led expressions lead the line-up: Lady Juniper Gin, Miss Agave Tequila, Señorita Bianco White Rum and Southern Belle Bourbon. Together they cover the classic spirits cabinet — gin, tequila, white rum and bourbon — rebuilt from the ground up without the alcohol.
Around those headline bottles, the range extends into the building blocks of a serious drinks programme: an alcohol-free aperitif, triple sec and vermouth. It is a line-up designed as much for people who mix at home as for professionals building a dedicated zero-proof list.
Every product is made with clean and thoughtful ingredients — vegan-friendly, low in sugar and free from artificial additives. That aligns squarely with rising consumer trends toward health and sustainability, and it means a wide range of drinkers can say yes to a beautifully made drink.
Zero Proof Collective's customer is as often behind the bar as in front of it. The company invites bars, restaurants, cafés, hotels and retail chains across the region to stock Barnes & Brown, backed by a trade offer that goes well beyond a delivery note: reliable supply and logistics across Southeast Asia, branded marketing support, tasting and training programmes for staff, exclusive launch opportunities and product preview events, and flexible order minimums tailored to local markets.
Stockists also gain strong brand support — access to recipe libraries, marketing assets, training and brand storytelling. With the Southeast Asian non-alcoholic beverage segment poised for expansion, Zero Proof Collective positions itself to lead that wave alongside its partners, offering partnership, passion and purpose in equal measure.
For consumers, the easiest starting point is online: the company operates a shop on Lazada, making the Barnes & Brown range available for delivery in Singapore. For the trade, the invitation is to start a conversation — by phone at +65 9800 8935, by email at [email protected], or through the contact page on the website.
The registered office sits at 10 Woodlands Square, #04-53, Woods Square, Singapore 737714. Note that this is a working office for a distribution business rather than a retail shopfront, so it is worth getting in touch before planning a visit. The team is active across Instagram, Facebook, LinkedIn, YouTube, TikTok and X, sharing product launches, tasting events and cocktail inspiration.
Whether you are a designated driver who refuses to drink anything dull, a sober-curious sipper, a guest toasting at a family dinner or a bartender designing a zero-proof menu, Zero Proof Collective exists to make that choice easy and celebratory. Choice, after all, is the whole point — and at Woods Square, it comes beautifully bottled.