Half Baked Catering Co is a gluten-free, refined-sugar-free cake shop at 75 Abel Smith Street in Te Aro, Wellington. Its cakes are made without gluten or refined sugar, and it also caters a wide range of dairy-free and vegan options. Its range includes baked and raw-style cakes, slices, cookies, bean-to-bar adaptogenic chocolate and event catering. Cakes come in 18cm and 23cm sizes, in single, double or three layers, and cupcakes are sold in boxes of six or twelve. The 18cm cakes feed 10 to 12 people, and the 23cm cakes feed 20 or more. Flavours include chocolate and boysenberry, banana chocolate chip and walnut, spiced carrot, gingerbread with poached pear, strawberry with vanilla coconut, and boozy coffee. Several flavours are nut free on request, and the spiced carrot and boozy coffee contain cashews.
Cakes are pick-up only and are not sent by overnight courier. The website says the cakes are best eaten on the day of collection, and that collecting after 12pm means they are made fresh that morning. They keep for up to two days when stored airtight and cool, and bring to room temperature before eating. Cakes are decorated with fresh flowers only.