Pretty by Danielle

beauty salon — Waitara · Waitara

About Pretty by Danielle

Pretty by Danielle is a boutique brow and makeup studio located along the coastline of Waitara, Taranaki. Founded and operated by Danielle, an experienced makeup artist whose career began at a Revlon counter, the studio brings professional expertise refined through masterclasses with celebrity artists, television and film sets, and bridal party preparations across the region.

Beyond special occasion and bridal artistry, Danielle is widely recognised for specialised brow styling. Since training in brow henna and sculpting in 2017, she has built a loyal following of clients from across Taranaki who value her custom approach to facial symmetry and natural enhancement, paired with a welcoming, friendly atmosphere.

Refined Brow Sculpting and Bridal Artistry in Waitara: The Story of Pretty by Danielle

Nestled on the coastline of Waitara in Taranaki, Pretty by Danielle provides tailored makeup artistry and dedicated brow treatments designed to highlight each client's natural features. Run by Danielle, the studio blends industry-level techniques with a relaxed, personal touch that turns routine appointments into comfortable catch-ups.

From Makeup Counters to Film and Masterclasses

Danielle's professional journey began behind the Revlon cosmetics counter, where daily client interactions helped hone her understanding of skin tones, textures, and facial contours. Driven to deepen her craft, she expanded into screen work, collaborating with television and film crews as well as reality TV personalities.

Her technical foundation received a significant boost through advanced training, including a masterclass led by celebrity makeup artist Mario Dedivanovic. Bringing these refined skills home to Taranaki, Danielle established herself as a trusted bridal makeup specialist, known for creating calm, seamless experiences for brides and their parties on busy wedding mornings.

Custom Brow Sculpting and Henna Artistry

While event makeup remains a cornerstone of her work, Danielle expanded into brow sculpting and henna applications in 2017. Her meticulous styling quickly gained traction, drawing clients from across the wider Taranaki region for precision brow work.

Rather than applying a one-size-fits-all stencil, Danielle tailors each shape to the client's bone structure and existing growth pattern. Using waxing techniques followed by delicate pencil finishing, she creates clean, structured lines. For those seeking long-lasting fullness without daily makeup application, her semi-permanent henna treatments tint the brow hairs and skin for up to four weeks.

The Studio Experience

Visits to Pretty by Danielle are unhurried and client-focused. Operating by dedicated appointments throughout the week—with late evening slots on Wednesdays and weekend availability on Saturdays—Danielle ensures each client leaves with flawless brows or luminous, durable event makeup suited to any occasion.

Signature items

  • Henna Brows
  • Bridal Makeup
  • Custom Brow Shape

Menu

Brows

  • Henna Brows — Semi-permanent brow colouring treatment that gives fuller, defined brows lasting up to four weeks.
  • Brow Shape — Custom brow shaping tailored to your natural brow and face, waxed and finished with pencil.

Makeup

  • Bridal & Event Makeup — Special occasion makeup tailored for nights out or weddings using high-end quality products.

Frequently asked questions

Where is Pretty by Danielle located?
The studio is based along the coastline in Waitara, Taranaki.
How long do henna brows last?
Henna brow treatments provide semi-permanent colouring and definition that can last up to four weeks.
Does Danielle provide bridal makeup services?
Yes, Danielle specializes in bridal makeup across Taranaki, using high-end products designed for longevity and camera work.
How can I book an appointment?
Appointments can be booked online through the website, or by contacting Danielle via email at prettybydanielle@gmail.com or phone at 027 847 5350.
Are Saturday appointments available?
Yes, Saturday sessions are available strictly by appointment only.

Tips

  • {"body":"Saturday slots operate exclusively by appointment and often fill up quickly with wedding parties and weekend events.","title":"Book Ahead for Saturdays"}
  • {"body":"If you want full, low-maintenance brows for a holiday or celebration, book a henna brow treatment a couple of days beforehand for optimal vibrancy.","title":"Consider Henna Before Special Events"}
  • {"body":"Wednesday sessions run until 7:00 pm, making it convenient to schedule an appointment after standard working hours.","title":"Take Advantage of Late Nights"}