Wild Crumb by Elsa'sGoodies is a bakery at 1 The Ln in Te Anau, Southland, holding a 4.9 rating from 81 Google reviews. A bakery in a small Southland town is a morning institution: the loaves and pastries come out early, the popular lines sell out by mid-morning, and regulars learn which hour suits what they want. Around here the counter typically runs to pies, slices and filled rolls alongside the bread, and queues swell when trampers and Milford Sound-bound travellers are passing through. The signs of a good one are easy to spot: a crust that crackles when tapped, laminated pastry with proper layers, and someone behind the counter who can tell you what was baked today rather than yesterday. For anyone waking in Te Anau before the tracks or the lakefront, a bakery on The Ln is exactly where the morning should start.