Cycle Colour is a shop on Rotongaro Road in Ruawaro, a small community in the Waikato. Its name points to bicycles and to colour, so it is a place for riders in the area to look for a bike and the gear that goes with one. The address is 10 Rotongaro Road, Ruawaro, and the postcode is 3772.
The trade of a bicycle shop comes down to getting the right machine under the right rider and keeping it running well. Cycle Colour is a shop rather than a club or a hire desk, so a visitor comes to it to buy, choose or have work done on a bike. For people living in Ruawaro and the surrounding district, a bike shop on Rotongaro Road is the local place for that work.