Bike Matrix is a bike parts compatibility software business in Glenholme, Rotorua. It builds a tool that online bike shops add to their sites so a rider can see which parts fit their own bike before they buy. The business is aimed at retailers, service providers and manufacturers rather than riders directly.
The product works within a store's existing site and software. It draws on a database of more than 100,000 bikes from 2018 onwards, so a shop can show a rider a short list of cranks, brake pads or other parts that fit that model. The business says the system stops buyers from seeing parts that do not fit, which it claims lifts conversions and average revenue per customer, cuts cart abandonment and reduces returns.
The company was started to remove the confusion around replacement parts for bikes. The team includes a staff member with industry experience in guiding customers to the right part, and the business says it values honest communication and clear customer service.
The business is at 34 Devon Street, Glenholme.
Our pick in Rotorua for any bike shop owner who wants fewer returns from wrong parts.