Wucha Queenstown is the resort town's home to WUCHA, a New Zealand owned beverage brand best known for its high-quality bubble tea ranges, friendly and heart-warming service, and a passionate pursuit of healthy and mindful lifestyles. You'll find the store at Shop A-15 of Queenstown Central Shopping Centre on Grant Road in Fernhill, pouring cups under the brand's guiding tagline: "Handmade with love".
The WUCHA story began in March 2018, when the first store opened in Albany, Auckland. It quickly spread across both islands of New Zealand, and there are now 16 WUCHA stores operating in Auckland, Hamilton, Wellington, Christchurch and Queenstown. The Queenstown branch carries the same approach that built that following: quality drinks made from natural and fresh ingredients, and a team that always puts customers first.
Bubble tea has been a popular street drink in Asian countries for over a decade, mixing traditional Chinese tea with tapioca balls — the famous 'bubbles' — to create refreshing, enjoyable tastes. WUCHA New Zealand has redefined the traditional bubble tea to represent a more natural and healthier lifestyle by adding local natural dairy products, and has made a fusion of fresh fruits in its drinks to create what the brand calls a beauteous delight. That combination of traditional tea craft, fresh fruit and natural local dairy has attracted a large and loyal customer base.
WUCHA is also more than a drink shop: around 10,000 customers have joined its loyalty programme, and roughly 20,000 people follow WUCHA New Zealand across Instagram, TikTok, Douyin, Little Red Book, Facebook and WeChat. The brand holds a commitment to protecting the environment and contributing to a more sustainable future — part of the same mindful-lifestyle thinking that shapes every cup.
Wucha Queenstown sits at Shop A-15 of Queenstown Central Shopping Centre on Grant Road in Fernhill, and it is the resort town's home to one of New Zealand's most-loved bubble tea brands. WUCHA is a New Zealand owned beverage company known for its high-quality bubble tea ranges, friendly and heart-warming service, and a passionate pursuit of healthy and mindful lifestyles. Its key tagline — "Handmade with love" — sums up the promise: quality drinks made by hand, using natural and fresh ingredients.
The WUCHA story began in March 2018, when the first store opened in Albany, Auckland. The brand quickly spread across both islands, and today there are 16 WUCHA stores operating in Auckland, Hamilton, Wellington, Christchurch and Queenstown. The Queenstown branch brings the same formula that built that nationwide following to the shopping centre on Grant Road — natural, freshly made drinks and a team that always puts customers first.
Bubble tea has been a popular street drink in Asian countries for over a decade, mixing traditional Chinese tea with tapioca balls — the 'bubbles' — to create refreshing and enjoyable tastes. WUCHA New Zealand has redefined the traditional bubble tea to represent a more natural and healthier lifestyle by adding local natural dairy products. The brand has also made a fusion of fresh fruits in its drinks to create what it calls a beauteous delight, and that blend of traditional tea craft and fresh, natural ingredients has attracted a large group of loyal customers.
In practice, that means classic-style teas loaded with chewy tapioca, milk teas built on natural local dairy, and fruit teas that fuse fresh fruit straight into the cup. Whatever you choose, it is made to order under the "handmade with love" philosophy — the team strives to provide quality, healthy bubble tea drinks using natural and fresh ingredients.
"We always put our customers first, refine our services, and think what they think, to make what they love" — that is how WUCHA describes its approach, and the following it has earned backs it up. Around 10,000 customers have joined the WUCHA loyalty programme, and around 20,000 subscribers follow WUCHA New Zealand on social media, including Instagram, TikTok, Douyin, Little Red Book, Facebook and WeChat.
The brand also carries a commitment to protect the environment and contribute to a more sustainable future — part of the same mindful-lifestyle thinking that shapes the drinks themselves.
The store sits within Queenstown Central Shopping Centre at 19 Grant Road in Fernhill, an easy stop while shopping or passing through Queenstown. If you'd like to check anything before visiting, the team can be reached on 03-2227066.
Whether you're a long-time bubble tea devotee or curious to try tapioca for the first time, expect a friendly welcome, a cup made fresh by hand, and a drink that blends traditional Chinese tea culture with a naturally New Zealand take on the modern bubble tea — right in the heart of Queenstown.