Junior Kids Store is a children's concept gift store, with a curated range for babies, toddlers and older children. The Palmerston North shop is at 56 George Street in the central city, and the business also has a boutique in Napier. The range can be browsed in store or online. The website includes footwear size charts for Bobux and Pretty Brave shoes, and gift ideas grouped by age: for pre-schoolers aged three and four, for big kids aged five to seven, and for bigger children aged seven and over.
The business describes its gifts as ones that spark the magic of childhood. For a family in Palmerston North who wants a gift for a child, or a pair of Bobux or Pretty Brave shoes sized correctly, the shop is the place to browse in person.