A branch of the BurgerFuel chain at 84 Fitzherbert Avenue in central Palmerston North, serving hand-crafted burgers built fresh. The chain's website lists grass-fed beef, free-range chicken and plant-based patties, plus thickshakes. It also runs catering for staff lunches, flat parties and corporate events. Orders can be placed online, and the VIB Club loyalty programme offers rewards for members. The chain's website also mentions a limited-time Dirty Little Secret burger, with double smashed beef, double cheddar and cheesy sauce, from September 2026, so check whether it is still on the menu before you go.