Anytime Fitness New Plymouth is a 24-hour gym in Merrilands built for real people and real results. Whether you're a complete beginner or an experienced lifter, you'll find a supportive, non-judgemental environment where the goal is simple: help you train on your terms and build lasting results that stick. Members enjoy secure 24/7 access, easy parking, private restrooms and showers, and the AF App to manage workouts, track progress and book sessions.
The gym is well equipped across the board — treadmills, rowers, an Assault Bike and Ski Erg for cardio; squat racks, barbells, dumbbells and plate-loaded gear for strength; and a full functional area with kettlebells, TRX, battle ropes and more. Coaching sits at the heart of the club: personalised fitness plans, fitness assessments, small group training and one-on-one personal training from an experienced team led by owner Justin Heurea.
Beyond the training floor, members can join group classes spanning strength, beginner CrossFit, Hyrox-style conditioning and team workouts (two free classes included), and track progress with Evolt 360 body composition scans, available to members and non-members. And with worldwide access to 5,000+ Anytime Fitness clubs, your membership travels with you. As the team puts it: you've got this — and they've got you.
Tucked into Struthers Place in Merrilands, Anytime Fitness New Plymouth doesn't operate like a typical gym. This is a 24-hour facility built for real people and real results: a supportive, non-judgemental space where fitness newcomers and experienced lifters train side by side, each at their own pace, each on their own schedule.
The club's philosophy is summed up in its own words: 'We believe you can. Even when you don't.' It's a promise backed by a full coaching team, quality equipment and a culture that owner Justin Heurea describes as a high-quality training environment, a welcoming community, and the support people need to reach their goals — and enjoy the process.
The headline feature is right there in the name. Members get secure 24/7 access to the gym, backed by 24-hour security, which means the 5am squat rack and the 11pm treadmill are equally available. Shift workers, early risers and parents squeezing in a session after bedtime all find their window.
Practical details matter here too. Parking is convenient and close, private restrooms and showers (hair dryers included) mean you can head straight to work after training, and membership includes access to more than 5,000 Anytime Fitness clubs worldwide. The AF App ties it all together, letting members manage workouts, track progress and book sessions where available — all from their phone.
The cardio line-up covers the classics — treadmills, elliptical cross-trainers, exercise cycles and stair climbers — plus rowing machines, an Assault Bike and a Ski Erg for higher-intensity conditioning.
Strength training is well catered for with squat racks, plate-loaded machines, barbells and a dumbbell range. The functional area is where the club gets creative: battle ropes, kettlebells, medicine balls, plyometric boxes, BOSU trainers, jump ropes, resistance bands, TRX suspension training and a multi-functional rack. Whatever your style — steady strength work, sweaty circuits or sport-specific conditioning — there's a corner of this gym for it.
Anytime Fitness New Plymouth puts real emphasis on coaching, not just machines. Owner Justin Heurea and manager Richard Shearer lead a team of experienced trainers, including Phoenix Fraser, who brings a team-sport and rugby background; Colin McCorkindale, an experienced group and personal trainer focused on structured coaching and accountability; Vikki Watkins, who champions personalised training and sustainable habits; and Eljay Anderson, a qualified PT of more than eight years who specialises in helping women build strength, confidence and self-belief.
Services span one-on-one personal training, small group training, fitness assessments and virtual coaching through the app. The approach centres on personalised plans: whether you're dreaming of hiking Kilimanjaro or running a local 5K, the team helps build the roadmap.
Group training is a genuine highlight. Classes run for all levels and include strength sessions, beginner CrossFit, Hyrox-style conditioning and team workouts — a friendly entry point for anyone intimidated by training alone. Membership includes two free classes, with ongoing access available as a weekly add-on.
Progress tracking gets serious attention too. The club offers Evolt 360 body composition scans to members and non-members alike; members receive one free scan, and personal training clients who train at least once a week get free ongoing scans, so results are measured rather than guessed.
While members come and go around the clock, staffed hours are Monday to Thursday from 10am to 6pm, Friday 10am to 2pm and Saturday 10am to 1pm — the best times to tour the gym or talk through membership options. Sundays and public holidays are unstaffed, though the gym itself never closes for members. Newcomers can try the club for free before committing, and memberships are customised, with rates subject to current promotions and offers.
Follow the club on Facebook or Instagram for the class schedule and announcements, or take the virtual tour online. The invitation is simple, and so is the promise: you've got this — and they've got you.