A bike store at 2 Latham Court in Frankton, Hamilton, and an authorised Specialized dealer, which says it has been in business since 1991. The store serves riders from across the North Island, with a team of ride consultants, and it offers bike servicing as well as sales and parts. Customers can also order online.
As at 2026, the website lists bikes such as an S-Works Aethos 2 frameset at $5,999, a Rockhopper Sport at $1,090 and a Roubaix SL8 Pro with SRAM Force AXS at $12,900. The store also has a sale of up to 40% off selected performance bikes and gear. It supports the Hamilton MTB Club Summer Series at Pukete, which runs from entry level to elite. Customers who wrote about the store praised quick parts orders, next-day delivery, careful bike set-ups and a fair price for servicing.