Icons Fitness Studio is a community-focused training facility situated in Tūranganui-a-Kiwa Gisborne, conveniently located right next to the local squash and netball courts. Built around a genuine whānau vibe, the studio provides quality physical training where everyone from absolute beginners and returning exercisers to seasoned athletes can feel supported and challenged.
The studio is led by owners Mitchell Purvis (Head Trainer), Ken Houkamau, and Doug Jones, alongside trainers Ajay Manuel, Autahi Callaghan, and Kiana Ria, as well as on-site physiotherapists Grace Taumaunu and Kate Pahina. This multidisciplinary team recognizes that health and wellbeing require more than a one-size-fits-all formula, blending functional strength, cardio conditioning, and family-friendly group sessions in an inclusive, high-energy environment.
Nestled next to the squash and netball courts in Tūranganui-a-Kiwa Gisborne, Icons Fitness Studio represents a community-led approach to physical health and wellbeing. Founded with the purpose of keeping people consistently challenged while fostering an open, supportive atmosphere, Icons has established itself as much more than a conventional gym. It functions as an inclusive training base where individuals and families come together to work towards sustainable lifestyle improvements.
From the moment you step through the doors, the studio is defined by its distinct whānau culture. The coaching staff and membership embrace diversity across ages, fitness backgrounds, and life stages. Whether someone is stepping into a fitness environment for the very first time, getting back into structured exercise after childbirth or injury, or pursuing advanced athletic conditioning, the trainers tailor their encouragement so everyone can progress at a healthy, manageable pace.
The studio schedule is thoughtfully structured to meet real everyday schedules and diverse training goals. One of its standout offerings is Whanau Fit, a class specifically designed to blend full-body exercises with family participation, letting parents work out while having fun alongside their children. This removes common barriers around childcare and exercise, creating positive movement habits for the whole household.
For those looking to push their conditioning, Carrington Cardio delivers a dedicated sixty-minute session centered entirely on cardiovascular capacity, speed, and endurance. Meanwhile, Serena Strength provides a balanced synthesis of full-body resistance training and metabolic conditioning, ensuring athletes and casual gym-goers build resilient muscular strength and functional stamina. For members wanting independent training routines, the studio provides open gym access outside of peak class hours.
Recognizing that long-term physical performance depends heavily on injury prevention, rehabilitation, and recovery, Icons Fitness Studio pairs its strength coaches with on-site physiotherapists Grace Taumaunu and Kate Pahina. This collaborative setup allows members to receive expert physical therapy guidance right where they train, closing the loop between rehab, movement mechanics, and progressive load training.
Helmed by owners Mitchell Purvis, Ken Houkamau, and Doug Jones alongside a passionate team of trainers, Icons Fitness Studio continues to evolve alongside the modern fitness landscape while keeping community connections firmly at its core.