Sanrio Kitty Shop is a gift shop at 22 Postman Rd in Dairy Flat, Rodney, and has been home to Sanrio character merchandise in New Zealand since 2013, holding a 4.2 rating from 76 reviews. The range runs from Hello Kitty, My Melody, Cinnamoroll, Kuromi and Gudetama to plush, stationery, homeware, clothing and bags, with kuji draws and gift vouchers; shoppers praise the cute products and layout while noting prices run high.
Character-merchandise gift shops live or die on authenticity: licensed plush has tidy stitching, clean printing and proper tags, unlike the bootlegs common on online marketplaces. Regulars watch for seasonal ranges and limited editions, which sell through fast, and set a budget before visiting, since imported character goods carry a premium over everyday stationery. Kuji-style lottery draws reward repeat visits rather than one big purchase, with every ticket a winner.
For Sanrio fans around Dairy Flat and north of Auckland, a handy specialist stop for the genuine article.