A relaxed FreshChoice on Iles Street in Cromwell, Central Otago, with a café inside the store. One shopper singled out the caramel latte from the café as the best they had had, and also praised the food they bought there. Staff are the main point of praise: friendly, helpful, and never keeping shoppers waiting. The store is described as well set out, and the fresh produce and bakery section are mentioned. Click and collect is also mentioned. The website lists free range butterfly chicken from Waitoa and Tegel among its products, and it offers online shopping, with a trolley and checkout, rewards and specials. Alcohol is sold under the usual age rules. Locally, New World Cromwell is 0.2 km away and rated the same, from far more reviews. Our pick in Cromwell for a relaxed shop with a good coffee.