The Flooring Warehouse is a Christchurch flooring supplier and installer founded in 2005 by Graeme Coey, who brings over 30 years of experience in the flooring industry. Based in a Sydenham showroom, the business supplies and installs a wide range of carpet and flooring options, with a focus on offering value for money at competitive prices.
Competitive pricing is backed by membership in the independent buying group Flooring First, along with a steady supply of new products, end-of-line runs and factory seconds passed on to customers at discounted rates through the store's Specials. The team includes skilled professionals who assist at every stage of a flooring project, from interior decorating advice through to onsite measurements and detailed quotes, with many staff fully certified and others working toward industry qualifications.
The Flooring Warehouse describes its focus as balancing quality and affordability, using its buying power to offer premium flooring products at lower-than-usual prices, and has remained a trusted name in Christchurch flooring for two decades.
Since 2005, The Flooring Warehouse has been supplying and installing flooring for homes and businesses across Christchurch from its showroom in Sydenham. The business was founded by Graeme Coey, who brings more than 30 years of experience in the flooring industry to the company, with a mission built around delivering exceptional value without cutting corners on quality.
Competitive pricing at The Flooring Warehouse is underpinned by membership in the independent buying group Flooring First, which strengthens the store's purchasing power and allows it to pass savings on to customers. New products arrive regularly, including end-of-line runs and factory seconds, which show up as highly discounted Carpet Specials for customers happy to take advantage of stock clearances.
The store's offering spans the full range of common flooring types: a wide selection of carpets, including one of Christchurch's widest ranges of wool carpets, garage carpet, and underlay. For businesses, the store also supplies commercial flooring solutions. Beyond carpet, the range extends to vinyl flooring and vinyl planks, timber flooring and laminate, and a selection of tiles — giving customers a genuine one-stop option regardless of the flooring style or material they're after.
From the outset, Graeme focused on building a customer-centric experience, and that approach carries through the team today. Staff support customers at every stage of a flooring project, offering interior decorating advice, precise onsite measurements, and detailed quotes. Many team members are fully certified, with others actively working toward industry qualifications, reflecting an ongoing commitment to maintaining high service standards through continued training.
The Flooring Warehouse frames its value proposition as more than just low prices — the focus stays on offering high-quality flooring that lasts, with strong buying power allowing premium products to be sold at lower-than-usual prices. That combination, the business says, lets customers get the best of both quality and affordability.
Beyond selling and installing flooring, The Flooring Warehouse maintains an active blog offering practical advice — from seasonal carpet care guides covering deep cleaning, vacuuming routines, and moisture control, to explanations of why flooring samples can look different at home than in the showroom, and coverage of current flooring trends like farmhouse-inspired styles. It's a sign of a business staying engaged with customers well beyond the initial sale.
The Flooring Warehouse showroom is located at 47 Gasson St in Sydenham, Christchurch, open Monday to Friday from 8:30am to 5pm, or by appointment outside those hours. Customers can request a free measure and quote, whether they're planning a full home renovation, a single room refresh, or a commercial fit-out.
With two decades in business, a founder with deep industry experience, and a product range covering carpet, vinyl, timber, laminate and tiles, The Flooring Warehouse positions itself as a dependable, locally established option for flooring projects across Christchurch.