Oxford Edge is a full-service accounting and advisory firm based at Level 3, 335 Lincoln Road in Addington, Christchurch. They describe their work as business intelligence that drives results — accountancy, advice and strategy that turns numbers into knowledge and knowledge into smart decisions. From startup advice and cashflow support to share valuation and Xero setup, they position themselves as a complete accounting partner for Christchurch business owners with vision.
The practice covers an unusually broad range: tax and accounting compliance, business valuations, buying and selling businesses, governance and board support, finance and funding through their 5R methodology, forensic accounting, matrimonial accounting, and business recovery, disputes and mediation. Advice is shaped around where each client is in their journey — kicking off a small business, needing a little help, on the rise, requesting tactical support, or working on an exit strategy — with medical professionals, small business owners and family enterprises among those they serve.
Technology is a clear strength: the team calls themselves Masters of Xero, holding certifications across advisory, cashflow, migration, professional services, retail and ecommerce, and trade and construction, and they streamline paper-heavy processes with tools like Hubdoc and Smart Payroll. Directors Belinda Canton, Paul Rickerby, Graeme Rhodes and newest director Anna Riley lead a wider crew of accountants and advisors, and client testimonials consistently praise a personable, plain-English approach — from walking new business owners through their first returns to finding funders and challenging owners with the right pointy questions.
Oxford Edge is a Christchurch accounting and advisory firm with a simple pitch: business intelligence that drives results. Based at Level 3, 335 Lincoln Road in Addington, the team pairs traditional accountancy — annual financial statements, tax returns, compliance — with the kind of forward-looking advice that helps owners actually run their businesses better. Their own framing captures it well: turning numbers into knowledge, and knowledge into smart decisions.
The firm describes itself as a full-service accounting partner, and that covers a lot of ground: startup advice, cashflow support, share valuation, Xero setup, payroll, business sales and purchases, governance, forensic accounting and matrimonial accounting. But the through-line is partnership. Business can be a lonely place, the team notes, but you don't have to go it alone — they facilitate strategy sessions, advisory boards and one-on-one conversations, backed by financial models and reliable data analysis.
One thing that sets Oxford Edge apart is how deliberately they organise their services around where a business is in its life. Owners just kicking off get help ticking the right IRD boxes, plus accounting and tax compliance, practical business advice, strategic planning, sales and marketing support, and Xero and payroll setup from day one.
Those who feel stuck — spending more time solving problems than growing the business — can tap business advisory, cashflow guidance, matrimonial accounting, governance support and mentoring, share and business valuations, and systems and automation expertise. Businesses on the rise get help with sales and acquisitions, financial and performance analytics, and accurate valuations, while fast-scaling firms can call on growth planning, operational analytics, succession planning and process optimisation.
And when it's time to exit? Most Kiwi SMEs transition to family or employees, and the team are experts in structuring those deals and grooming businesses to attract top offers — with clear valuations, tax advice, due diligence and sale-readiness support so owners can exit on their terms.
Cloud technology is a genuine specialty. Oxford Edge styles itself Masters of Xero, and the badges back it up: Xero advisor certification plus specialist credentials in cashflow, migration, professional services, retail and ecommerce, and trade and construction. Beyond Xero itself, the team streamlines paper-heavy, manual processes with tools like Hubdoc and Smart Payroll, making sure systems match your goals and scale as you grow.
That data focus extends to reporting. Smart financial reporting tools track KPIs and give owners real-time visibility into how the business is performing, so decisions rest on current numbers rather than last year's accounts. When funding is needed — from initial funding to refinancing — the firm applies its 5R methodology: Review, Restructure, Represent, Refinance, Report.
Four directors lead the practice, each with a distinct edge. Belinda Canton focuses on client relationships across business and taxation, bringing a forensic accounting brain — and, by her own account, tissues and tea — to valuations, estates and matrimonial disputes. Paul Rickerby is the challenger and mentor, drawing on experience spanning construction, transport, forestry and pharmacy, often with his governance hat on.
Graeme Rhodes works heavily with building, trade and services businesses, using technology to give clients real-time information; one long-time client called him the least accountingy accountant he'd ever met. Anna Riley, the newest director, started as a Client Manager over a decade ago and is known as a details person, with sector strength in construction, logistics, hospitality and pharmacy plus international experience from a senior NHS role in London. They're backed by a wider crew of accountants, associate directors, business advisors and client managers.
Testimonials on the site lean on the same themes: clarity, candour and genuine partnership. Fenwick Builders thanked Anna Riley for walking them through their 2021 return, saying they had a great experience starting their business with Oxford Edge. Property developer Scott Sanders has worked with Belinda Canton for years and calls her straight-up and easy to deal with. Willy Robertson of Tru Group credits Graeme with substantial help finding funders — he's definitely paid for himself, he says. Published client stories add colour, following work with Goom Landscapes, The Flooring Centre, property developer Jane Quigley and Richmond Club.
Oxford Edge works with medical professionals, small business owners and family enterprises across Christchurch and beyond, shaping advice to what matters most to each client. Enquiries go to [email protected] or +64 3 379 6710; the office is at Level 3, 335 Lincoln Road, Addington. Whether you're launching, stuck, scaling or planning your exit, the starting point is the same: a conversation about where your business is and where you want it to go.