Hub West is the base of the Business West Association in Henderson, at 29 Corban Avenue, and it serves the businesses of west Auckland. The association's website describes its membership as the way to get access to exclusive deals, and to stay updated on local events and opportunities. It also publishes the WEst Magazine, which carries articles about local business and its people. The association is run by a board drawn from local businesses, and its website shows a member profile of a board director who runs a finance business in Henderson.
For a business owner in Henderson and the surrounding west Auckland area, the association gives a local network for deals, events and news. Its board members are local business people, and the magazine and events are aimed at those who run businesses in the area. Membership is the way in, and the website's own call is to find out what the association offers and join.