BarberShopCo Ellerslie is a barbershop on Main Highway in the heart of Ellerslie, Auckland, built around a simple passion: great haircuts. The team prides itself on a grooming menu that runs from fades to shaves, beard trims, haircuts and line-ups, delivered with the friendly, consistent customer service that keeps walk-in clients coming back.
The menu covers everything from the classic men's haircut — cut and styled to suit your hair type and face shape, finished with a hot towel — to zero and razor fades taken down to the skin, all-over buzz cuts, straight razor line-ups and the traditional hot towel Deluxe Shave. School students, children and pensioners get the same full haircut service at a saving, and a clipper-and-trimmer beard trim keeps things tidy between visits.
Clients rate this store 4.7 from 1,889 reviews, part of more than 46,000 customer reviews across the BarberShopCo group, with regulars praising the welcoming smiles, efficiency and relaxed weekend atmosphere. The shop runs a virtual queue through the free BarberShopCo Q app so you can see the wait time and join from anywhere, and it doubles as a grooming store stocking The Bowery, Earnest Empire, King Brown, Prospectors Pomade, Uppercut Deluxe, Chicago Comb Company and Wahl products, plus digital gift cards redeemable at any BarberShopCo location.
On Main Highway in the heart of Ellerslie, BarberShopCo Ellerslie is a barbershop that wears its priorities plainly: a passion for male grooming and a pride in creating great haircuts. Built around walk-in clients, its menu runs from fades to shaves, beard trims, haircuts and line-ups — and the team treats customer service as very much part of the service.
The core of the menu is the men's haircut: cut and styled to suit your hair type and face shape using a range of cutting techniques, professionally styled and finished with a hot towel. If you want the edges tighter, the zero fade takes the sides and back down with a 0 on the clippers or trimmers, with the top cut and styled as per your consultation. The razor fade goes further still, using a straight razor or foil to take the hair right down to the skin on the sides and back, fading into length on top and finishing the hairline with a straight razor and hot towel.
Traditional barbering holds its own here. The Deluxe Shave is the full ritual — the face prepared, lathered with hot shave cream and shaved with a straight razor, with essential oils infused into the hot towels for what the shop calls handsome results. Beards get dedicated attention with a clipper-and-trimmer trim finished with product to keep them healthy, and the line-up service uses a straight razor on the edges of the style for a cleaner, sharper finish.
Short on time? The Spit & Polish is an all-over buzz cut with clippers — two guards maximum — finished with a hot towel, and the Shampoo & Condition gives your head and scalp a full wash using BarberShopCo's exclusive Bowery products. School students, children and pensioners receive exactly the same service as the men's haircut, just at a saving.
BarberShopCo stores operate a virtual queue through the free BarberShopCo Q app: download it, check the current wait time and put your name down from home, the office or the car before you head in. Regulars clearly rate the experience — this store holds a 4.7 rating from 1,889 customer reviews, part of more than 46,000 reviews across the group. Reviewers mention welcoming smiles, efficient service, good music and a relaxed Sunday morning vibe, with more than one enjoying a coffee alongside their haircut. As the shop puts it: barbering is a culture, not just grooming.
Between cuts, the shop doubles as a grooming store. You can pick up hair, beard, shave and skin care, pomades, combs and brushes, and clippers and trimmers from brands including BarberShopCo's own The Bowery and Earnest Empire lines, plus King Brown, Prospectors Pomade, Uppercut Deluxe, Chicago Comb Company and Wahl. There's a standing incentive for regulars: buy the Earnest Empire premium shave handle and receive a free 4-pack of blades with every haircut, subject to stock and excluding children's cuts. Undecided gift-buyers can fall back on a digital gift card, redeemable online or at any BarberShopCo location.
You'll find the shop at 101 Main Highway, Ellerslie, or you can call it on 09 571 2194. Doors are open 8am to 6pm Monday to Friday and 9am to 6pm on Saturdays and Sundays. Payments are flexible, with buy-now-pay-later options including Afterpay (available online) and Laybuy. It's worth checking around public holidays, as the store closes for occasions such as Matariki — and if you're booking the family in, remember the school student, child and pensioner rates apply to the same full haircut service.